Hear that sound? ...Tweet tweet... Yes! It's the sound of a Loerie calling! Okay, use your imagination. I know it's the most bloody freezing winter in years and there's still snow out there and baggies and bikinis are the last thing on your mind, but Loeries is back to mid-year this year and there's ONLY about five weeks to go! And okay, I know it rained last year, that's why it's in July this year because it's apparently nicer weather in winter (go figure), but it's time to haul your beach bag out of mothballs, order a funky outfit, book your fake spray tan and get your groove on, people! While nothing will ever beat the raucous spontaneity of the first Margate Loeries, the event gets more polished and livelier each time, promising a great break from Jozi and enough material for the office water cooler chitchat for the rest of the year. The Loerie Committee, together with the sponsors and event organisers in Margate, this year have a whole programme of events and urge glamour, vintage or chic, for the two Loerie Awards ceremonies on the Saturday and Sunday nights. For all the detail, go to the official Loerie Awards website for more on the festival weekend, 28 - 29 July: www.theloerieawards.co.za. Cannes is this week and our creative man in Cannes, Stuart Stobbs, continues his amusing guest blogging this week on all the judging and partying. Please don't forget to send all news for this ezine (media, marketing, advertising South Africa) to: marketingnews@bizcommunity.co. My email address as editor of Biz Marketing and editorial director of Bizcommunity.com remains: editor@bizcommunity.co for all strategic client contact including queries, proposals, invites, confidential info, etc. Keep warm! Louise Marsland, editor@bizcommunity.co. All news: marketingnews@bizcommunity.co