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Sarah Leftwich

Sarah Leftwich

Integrated Employee Engagement (IEE) Business Director at Blue Moon
Location:South Africa

    Profile

    Sarah Leftwich, Blue Moon's Integrated Employee Engagement (IEE) Business Director, has been a driving force behind Blue Moon's business strategy, creative execution and delivery for many years.
    Sarah Leftwich
    The importance of integrated employee engagement

    Effective integrated employee engagement (IEE) is about understanding your audience, targeting the message and maximising the media. In other words, with every brief you take, you need to understand exactly who you are talking to. Always communicate a single-minded message, broken down where appropriate, to the different audiences within an organisation.

    By Sarah Leftwich 28 Oct 2012 13:41

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