Profile

Community activity

  • Ghaathiq ArnoldGhaathiq Arnold BA Majoring in Graphic Design Specializing in Multimedia created a profile
    1 hours, 17 minutes ago
  • Zibusiso NgubaneZibusiso Ngubane Social Media Community Manager at ZA Social Media created a profile
    2 hours, 49 minutes ago
  • Dilahwar Mapker Sales Executive, Business Development team leader at zestlife created a profile
    3 hours, 43 minutes ago
  • Thokozani Silinda Events Co-ordinator created a profile
    4 hours, 18 minutes ago
  • Lerenz StanderLerenz Stander Sales Executive at Nashua Paarl & West Coast created a profile
    4 hours, 45 minutes ago
  • Inez Barnard MSC at Ram created a profile
    7 hours, 34 minutes ago
More activity|Industry wall|My newsfeed
Lorrianne Cloete

Lorrianne Cloete

Owner and Founder at Press Room
Location:South Africa

Profile

Lorrianne Cloete is the owner and founder of the Press Room, a Cape Town based boutique PR and marketing consultancy specialising within fashion and retail, as well as the founder and co-owner of Press Stick, an online content portal for the media industry. Contact her on tel +27(0)83 4482557, email and follow @lorriannecloete on Twitter.
Read more
Demystifying the high-res image
Demystifying the high-res image

In my mind it really is quite straightforward and simple. The quality, deep-etched, high-resolution product jpeg is the basic commodity of lifestyle PR that without, brand managers seriously reduce their chances of being published...

By Lorrianne Cloete 26 Jun 2014 10:03

Just how tasty is your piece of the pie?
Just how tasty is your piece of the pie?

In the category of lifestyle PR, ask not how big your slice of the proverbial editorial pie is, but rather just how tasty. Let's face it, the media landscape has changed, the market has changed and surely now too should the measurement of editorial.

By Lorrianne Cloete 28 Nov 2013 08:35

Lorrianne Cloete
PR superheroes, your time is now

What exactly do these extreme changes in the media landscape mean for PR? When the world around you shifts, would you continue to walk down the same old road and expect to reach the same destination?

By Lorrianne Cloete 9 Oct 2013 07:23

Lorrianne Cloete
Is your PR pushing pictures and paper?

In the world of consumer lifestyle PR, it wasn't long ago when a close, well-managed relationship with a handful of key publications was enough to secure you high profile coverage for a brand and its key products.

By Lorrianne Cloete 1 Nov 2012 06:17

Next >