Ben Wagner is Head and Chief Marketing Warrior of NATIVE VML. He has been an active member of the digital industry for more than a decade and has served on multiple industry bodies during this period. He is tasked with driving and promoting the NATIVE VML brand into the hearts and minds of marketers, clients and potential partners and staffing talent. Follow @benwagner on Twitter.
Ben has been an active member of the digital industry for more than a decade and has served on multiple industry bodies during this period. He is currently Head of NATIVE Cape Town and Chief Marketing Warrior and is tasked with driving and promoting the brand into the hearts and minds of marketers, clients and potential partners and staffing talent.
Driving growth for the agency is also a key aspect to Ben's portfolio, as well as managing the client service portfolio in the Western Cape. Brands and marketers that he's worked with to date include: Distell, Investec, General Motors, Red Bull and Vodacom.
Ben has served on the DMMA ECXO (formerly OPA) for three years and his involvement has included contributing to the growth of the Bookmark Awards, creating and integrating a digital category into The Creative Circle Ad of the month, as well as broadening the relationship between the DMMA and the ACA to ensure that digital marketing and media is strongly represented at a wider South African advertising and communications level.
His personal achievements and accolades include: Founding committee member of the Digital Forum DMMA EXCO Member: 2009, 2010, 2011 Loeries 2006 Chairman: Interactive Category The Bookmark Awards 2009: Jury Chair The Creative Circle/DMMA Ad of the Month 2010: Jury Chair 5 Construction New Media Awards 4 Bookmark Awards (Silver, Bronze, 16 Finalists) 3 Loerie Awards (Silver & Bronze, 13 Finalists) 2 Assegai Awards (Gold & Merit) Featured in 4 Taschen Publications, including Best Web Design Studio edition 2008, 2010 Digital Agency of the Year Finalist (Ad Review & Ad Focus)
A couple of days away from the 6th edition of The Bookmarks Awards I've attempted the impossible and taken a stab, as no one was either stupid or brave enough to do, at predicting this year's big winners.
In a highly-connected world where social media savvy-consumers expect greater transparency from the companies whose brands they use, the absence of shared values is becoming an imposing threat to companies' triple bottom lines*.