Adrian Burger is the creative director of Blink Tower, the South African -based global provider of animated explainer videos that counts companies and organisations such as Vodacom, Sanlam, Afrihost and the Shuttleworth Foundation among its clients. He uses the medium of animated explainer videos, combining hand drawn animation, classic narrative structures, and professional voice-overs to deliver a simple, memorable message that illustrates the human value of a specific product or service.