Ashley Knight
Three ways to use Instagram hashtags

If Instagram's your jam, but you're pretty much lost in the dark and find yourself hazarding a huge guess on how to use those hashtags effectively to grow your company's following, you're in luck.

By Ashley Knight 5 Feb 2016 08:00

© Dolphfyn –
Digital media: What's going to be big in 2016?

So here we are - 2016, with yet another year under our belts. 2015 held some interesting developments in the digital space.

By Richard Lord 4 Feb 2016 15:00

Jan Hendrik van der Westhuizen becomes the first South African to be awarded a Michelin Star - Penguin Random House SA
Jan Hendrik van der Westhuizen becomes the first South African to be awarded a Michelin Star

JAN, a restaurant in the south of France owned and run by South African-born chef, Jan Hendrik van der Westhuizen, has been awarded a Michelin Star, as Jan Hendrik becomes the first South African to receive this honour. On the announcement, the chef was quoted on his Instagram feed as saying, "This is where I say. Dreams do come true." The restaurant was also voted as one of the best restaurants in the world by Condé Nast Traveller in 2015.

Issued by Penguin Random House SA 4 Feb 2016 11:47

Your brand's biggest asset - every single brand has one
Your brand's biggest asset - every single brand has one

In a frenzy to remain competitive or gain some sort of competitive edge; in the process, brands tend to lose sight of their biggest asset.

By Bogosi Motshegwa 3 Feb 2016 14:00

News24's Trench digs into TMG
News24's Trench digs into TMG

News24's editor-in-chief, Andrew Trench, is leaving the company to take up a position at Times Media Group (TMG)

3 Feb 2016 12:14

[BizTrends 2016] Social influence
[BizTrends 2016] Social influence

From the rise of the Socially Important Person (SIP), active activists and tapping into national kids crazes, marketers need to be on their toes to keep up with the youth.

By Gee Motsepe & Lara Petersen 3 Feb 2016 08:30

Coca-Cola launches 'one brand' strategy - The Redzone
Coca-Cola launches 'one brand' strategy

Coca-Cola's "one brand" marketing strategy is coming to South Africa on March 1. Launched in the UK last March, the global strategy brings all four products - Coca-Cola, Diet Coke, Coca-Cola Zero and Coca-Cola Life - under the Coca-Cola master brand rather than marketing each separately.

By Lynette Dicey, Issued by The Redzone 2 Feb 2016 12:33

SA Blog Awards 2015 winners announced
SA Blog Awards 2015 winners announced

The winners of the 2015 SA Blog Awards were announced on 1 February 2016 and among the big winners for the year were CN&CO (, who bagged Best Business Blog.

2 Feb 2016 11:29

©Galina Peshkova via 123RF
Why digital won't save you from disruption

There is a lot of hype in the market about the omnipresent innovation imperative. Every second company uses the word "innovation" in their slogan in an effort to position themselves at the cutting edge of their industry.

By Paige dos Santos 2 Feb 2016 09:38

The December 2015 judging panel
Creative Circle Awards: December 2015 winners

The winners of the December Creative Circle Awards have been announced, with agency Joe Public as hosts.

2 Feb 2016 08:10

Game, set, Brand Match!
Game, set, Brand Match!

Adrian Naude, Pick n Pay's marketing director, explains just how Brand Match fulfils Pick n Pay's commitment to saving customers time and money and why John Robbie was selected as a specific ambassador in this regard, given carte blanche in investigating the efficacy of the promise...

By Leigh Andrews 2 Feb 2016 06:00

Grey gets Luck(in)!
Grey gets Luck(in)!

Grey Africa appointed Fran Luckin as its chief creative officer as of 1 February 2016. In this exclusive interview, Luckin shares some of the exciting plans she intends bringing to life once she's settled into the agency.

By Leigh Andrews 1 Feb 2016 10:00

© Markus Mainka –
Top 10 social trends for 2016

At South Africa Social Media Week 2015, we predicted trends on digital platforms such as online storytelling, convergence of traditional media and social media, social psychology and growth of the image networks.

By Farren Roper 1 Feb 2016 08:00