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[Digital Marketing] The next digital generation
[Digital Marketing] The next digital generation

"How we upskill people in the industry is key."

By Louise Marsland 28 Aug 2015 07:00

Burger King's cheap shot
Burger King's cheap shot

Hello keyboard terrorists.

By Erik de Jager & Cole Matthews 27 Aug 2015 15:20



[Digital Marketing] Three challenges with digital and how to solve them
[Digital Marketing] Three challenges with digital and how to solve them

"People still can't agree on what digital means."

By Dale Imerman, Issued by The Jupiter Drawing Room (Cape Town) 27 Aug 2015 07:37

[Digital Marketing] Mobile technology: Far bigger than you think
[Digital Marketing] Mobile technology: Far bigger than you think

"It's clear that users have moved on to new technologies, but marketing focus and spend haven't."

By Grant Shippey 26 Aug 2015 07:28

The A, B, Zs of our new generation and how to accommodate them in the workplace
The A, B, Zs of our new generation and how to accommodate them in the workplace

Millennials are now entering their thirties and, just like me, they are beginning to peak at around 34 - 35 years of age, and we have seen that they already play a big part in our work culture.

By Adam Hunter 26 Aug 2015 06:35

Creative Spark expands to Sandton
Creative Spark expands to Sandton

Creative Spark, the five-year-old full-service digital marketing and development agency, has just opened up a permanent office in Sandton, Johannesburg...

25 Aug 2015 08:26

[Digital Marketing] Digital marketing disruption
[Digital Marketing] Digital marketing disruption

"Content marketing is the biggest trend."

By Louise Marsland 25 Aug 2015 07:28

[Digital Marketing] The digital transformation imperative
[Digital Marketing] The digital transformation imperative

"Digital has to become part of our vocab on a daily basis. It's how we see the world."

By Louise Marsland 24 Aug 2015 13:02

[Digital Marketing] Defining digital marketing
[Digital Marketing] Defining digital marketing

"Digital marketing is the engine that drives today's business, big or small."

By Louise Marsland 24 Aug 2015 12:55

Math men vs mad men? Or renaissance men
Math men vs mad men? Or renaissance men

Awards are all about creativity, but clients are paying for results. Creativity in the traditional sense of the meaning does not apply to the world we live in today and it is no longer the monopoly of advertising agencies...

By Danette Breitenbach 21 Aug 2015 13:12

[Loeries 2015] Unilever's Justin Apsey on purpose-driven marketing
[Loeries 2015] Unilever's Justin Apsey on purpose-driven marketing

Ann Nurock spoke to Justin Apsey, Vice President of Brand Building Home & Surface Care at Unilever during the Loeries Creative Week Durban. Unilever won one gold, three silver and seven bronze at the awards on Saturday and Sunday night...

By Ann Nurock 21 Aug 2015 12:01

Loeries recognition across Africa and the Middle East
Loeries recognition across Africa and the Middle East

This year Loeries® Creative Week™ moved to Durban's sunny shores, and continued the celebration of the exceptional creative talent across Africa and the Middle East.

Issued by The Loeries 21 Aug 2015 11:46

[TrendTalk] Dear brands, stop stuffing up social!
[TrendTalk] Dear brands, stop stuffing up social!

Brands need to seriously get their social media act together. Last week went down as another week of #brandfails that could have been totally avoided with basic social media training, a social media strategy and an understanding of how powerful the mass consumer voice is in the face of perceived or real injustice.

By Louise Marsland 21 Aug 2015 11:14