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AdFocus Awards 2014: Twice as nice for Joe Public
AdFocus Awards 2014: Twice as nice for Joe Public

The AdFocus Awards took place on 26 November 2014 at the The Fifth Room in Rivonia, Johannesburg, with Joe Public walking away with two big awards.

By Danette Breitenbach 27 Nov 2014 10:43

[NewsMaker] Melissa Attree
[NewsMaker] Melissa Attree

Ogilvy & Mather Cape Town's new director of content strategy and digital marketing expert, Melissa Attree, took up her new position this week at the agency.

By Louise Marsland 26 Nov 2014 13:04

Tiffany Markman
Communication lessons from The Steve & Nancy Saga: A Sorbet Story

Let me first admit two things: 1. I'm a groomer. Big time. I polish. I wax. I whiten and straighten and tweak. 2. I do a fair chunk of this at Sorbet salons, making me what they call a 'guest'...

By Tiffany Markman 26 Nov 2014 12:58

Celebrating 20 years of living in Levi's locally
Celebrating 20 years of living in Levi's locally

How better to celebrate 20 years of building a legendary brand in South Africa than transforming an old Cape Town factory/warehouse into a San Francisco streetscape, taking guests way-back-when to the very beginning of the Levi's brand in 1853?

By Ilse van den Berg 25 Nov 2014 11:11

Now ANN7's Asanda Magaqa 'leaves'
Now ANN7's Asanda Magaqa 'leaves'

NEWSWATCH: Mail & Guardian reports ANN7's Asanda Magaqa was 'escorted' off the premises yesterday, and also reports that R2K's lawyer says the police minister's argument regarding naming of national key points is 'indefensible'...

25 Nov 2014 06:44

Telkom exits marketing comfort zone, enters entertainment sponsorship
Telkom exits marketing comfort zone, enters entertainment sponsorship

Enzo Scarcella, Telkom's Chief Marketing Officer, discusses the strategy of entering into entertainment sponsorship such as Idols, DStv Box Office and Dragons' Den...

By Leigh Andrews 24 Nov 2014 14:15

Email newsletters: Keep customers informed to get repeat business
Email newsletters: Keep customers informed to get repeat business

Email newsletters are the medium most commonly used by companies to communicate with prospective customers and current customers. The goal of this communication is to educate, inform and persuade customers to visit them again...

By Dries Badenhorst 24 Nov 2014 14:00

Grim times, grievances at Gupta TV venture
Grim times, grievances at Gupta TV venture

No gum chewing, no sickbay, no cars - and if you fail to clock in on time, your salary will be docked...

By Gabi Mbele 24 Nov 2014 11:14

Welcome to SA's Xmas 'blight' lights, courtesy Eskom
Welcome to SA's Xmas 'blight' lights, courtesy Eskom

NEWSWATCH: SA's retailers are facing a bleak festive season, due to the threat posed by Eskom blackouts, reports Times Live, and the DA wants SABC Chair Ellen Tshabalala suspended immediately, reports Politicsweb.

24 Nov 2014 07:32

Three areas of User Experience Design you need to get right
Three areas of User Experience Design you need to get right

User Experience Design (UXD) is defined as the process of enhancing customer satisfaction and loyalty by improving the usability, ease of use and pleasure provided in the interaction between the customer and the product.

By Matthew Arnold 21 Nov 2014 15:45

What Jeremy Sampson's going to do after leaving Interbrand
What Jeremy Sampson's going to do after leaving Interbrand

While he's had a rich, diverse career and is undoubtedly one of the local ad industry's biggest names, Jeremy Sampson's move from Interbrand shouldn't be seen as retirement - far from it, he explains.

By Leigh Andrews 21 Nov 2014 14:00

PetroSA boss storms newspaper... gets ejected
PetroSA boss storms newspaper... gets ejected

Controversial PetroSA chairman Tshepo Kgadima stormed into the Times Media Group's Johannesburg offices demanding to speak to the editor of Business Day, Songezo Zibi, who had published a story that painted him as an alleged fraudster.

21 Nov 2014 09:54

'Sima and Shakes'-ing up Cremora's ads - not inside, still on top?
'Sima and Shakes'-ing up Cremora's ads - not inside, still on top?

There comes a time when those much-loved classics start to look a little dated. Advertising's no different, with Cremora the latest in the clutch of brands to come up with an ad revival a few weeks ago...

By Leigh Andrews 21 Nov 2014 08:00