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Does your brand have what it takes to be a hero at the bottom of the pyramid? - Knowledge Resources
Does your brand have what it takes to be a hero at the bottom of the pyramid?

Africa is an exciting and unpredictable place to be doing business. Many companies are alert to the opportunities that exist in our dynamic developing markets, but building stable brands within this volatile climate is not for sissies.

By Wendy Cochrane, Issued by Knowledge Resources 23 Mar 2015 11:45

Top Employers Institute awards first Global Certifications - Top Employers Institute
Top Employers Institute awards first Global Certifications

Since 1991, the Top Employers Institute certifies excellence in the conditions that international companies create for their people. The introduction of a Top Employers Global Certification programme is a logical next step in view of the global trend in harmonisation of employee conditions. The first five Global Certifications have been awarded to Valeo, Technip, Dimension Data, JT International and DHL Express.

Issued by Top Employers Institute 23 Mar 2015 09:50

Banking on Africa

African Banker, IC Publications’ new quarterly magazine dedicated to banking and finance in Africa, is to be launched in May 2007.

27 Mar 2007 13:23

Burundi receives $40 million IDA grant for development

The Burundian government has received US$40 million (over R291 million) to improve accountability and governance at the local level through intensive capacity building and rebuilding social cohesion in the country.

By Bathandwa Mbola 23 Mar 2007 11:23

Wanted: jobs for Africa’s young people

African leaders are expressing a renewed sense of urgency about tackling unemployment among young people and are beginning to develop and implement plans to create jobs in the region. “In Africa, the problem of youth unemployment is more complex than in some other parts of the world,” says Kenyan President Mwai Kibaki.

By Gumisai Mutume 16 Mar 2007 16:40

Small businesses get access to banking

In Kenya, as in many African countries, major banks prefer to deal with ‘big’ clients and ‘small’ clients experience great difficulties in obtaining access to banking services. One bank in Kenya has set out to change this, however, and this could have long-term benefits for advertisers and marketers. Zipporah Musau and Kwamboka Oyaru report.

By Zipporah Musau and Kwamboka Oyaru 21 Feb 2007 20:46

Ad network expands into Botswana

Since July 2006, Saatchi & Saatchi has rapidly grown its reach across the African continent, with the addition of offices in Reunion, Madagascar, Mayotte and now, this month, Botswana to its Africa Network. The network includes 13 agencies situated in sub-Saharan Africa with key hubs in Nigeria, Kenya and SA.

31 Jan 2007 09:00

IMC scoops 'Africa's Business Oscar' yet again
IMC scoops 'Africa's Business Oscar' yet again

NAIROBI, KENYA: The International Marketing Council (IMC) of South Africa was named Investment Promotion Agency of the Year at the recent third annual Africa Investor Awards - the second year running that the IMC has scooped this award at Africa's Business Oscars - in recognition of its excellent work in promoting South Africa as open for business.

15 Nov 2006 18:11

Desire for electronic entertainment in Africa
Desire for electronic entertainment in Africa

Next time you take a matatu and find everybody nodding to themselves with iPods on their laps, don't sneer. Just walk to the next empty seat and flip to the entertainment section of your daily newspaper and make a date with your favourite TV soap. The latest research by Consumer Insight Africa shows that majority of Kenyans, 53% to be specific, spend their free time either listening to music or watching TV.

By Ndirangu wa Maina 8 Nov 2006 17:29

Channel O Award nominees released

Topping the nominations for the 2006 Channel O African Music Video Awards with four nods each are Didge and Lizha James from Kenya and Mozambique respectively. Hot on their heels are Nigeria's Dare and 2Face, alongside South Africans Freshlyground and Simphiwe Dana, with three nominations each.

7 Aug 2006 16:55

African perspectives on PR education

Pioneers in the fields of public relations and communication academia gathered at an academic forum running alongside the main Federation of African PR Associations (FAPRA) conference last week to discuss the future public relations curriculum to be offered on tertiary level.

By Boitumelo Mmotlana & Mmoneng Gwebu 28 May 2006 12:40

Nashua nets the Sports Illustrated Swimwear Issue

Nashua has signed a three year deal to continue its naming rights sponsorship of the South African Sports Illustrated Swimwear Issue for an undisclosed amount. The annual print edition, which has made household names of models like Tanya Fourie, Christina Storm, Kerry McGregor, Minki van der Westhuizen, Megan McKenzie, Tanit Phoenix, Teresa de Klerk and Gina Athans will be supplemented with multi-media exposure including national radio and TV coverage.

29 Jun 2005 08:26

Unlocking Africa's potential through PR

PR practitioners must strive to reposition the profession by developing programs that are measurable, so as to demonstrate the value and contribution of PR in the strategic leadership of government and business. This was one of the final resolutions taken by the public relations community in Africa at the 30th annual congress of the Federation of African Public Relations Associations (FAPRA), in Kenya last week.

12 Jun 2005 16:14

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