Trend forecasting is becoming increasingly important for creative industries, and South African and African businesses are no exception. Succeeding at trend forecasting can define a brand's performance in the market place.
3 hours ago
Never has it been so evident to acknowledge and value the power of consumer insights in 2017. The world is in a constant state of flux, continuous evolution and so too are we as consumers in how we do things, what we stand for and how we share experiences. Therefore, marketing is a shot in the dark without great insights and I would like to believe that any seasoned marketer knows this.
Thomas Sepheka 3 days ago
The world needs to bet on Africa to feed the 9 billion people that will inhabit the planet by 2050, as Africa has 65% of the uncultivated arable land left in the world.
3 days ago
Every business leader today faces immense pressures of power and responsibility. All it takes is a few wrong decisions, or a dollop too much complacency, for disaster to land. Today this pressure is more poignant than ever. Change is in the air, only now it is happening at breakneck speed. The lifespans of companies are fast becoming shorter. Uncertainty reigns.
Gilbert Saggia 19 Oct 2017
Africa must focus on young people, empower women and girls, and be innovative in leveraging resources and financing for development, United Nations secretary-general, António Guterres, said as the UN kicked off Africa Week.
19 Oct 2017
Big brands shared the role of design in their business at Business of Design, with Adrian Morris, partner and MD at Design Partnership speaking of the current physical reboot trend responding to a changing landscape, while Brian Mtongana, head of design at Woolworths, honed in on the role of packaging in sales.
Leigh Andrews 16 Oct 2017
As African produced content continues to draw the attention of distributors and content aggregators from Sub-Saharan Africa, as well as from around the world, DISCOP Johannesburg 2017 has seen a significant rise in the number of registered African content producers, as well as of interested buyers.
16 Oct 2017
Nigeria has beaten South Africa in the roll-out of the DVB-H mobile TV... Details Nigeria, MultiChoice Africa's local business partner in Nigeria, has launched Africa's first commercial mobile broadcast TV service in the city of Abuja.
30 Aug 2007
President Mwai Kibaki has refused to sign a media bill into law on the grounds that a last-minute amendment limiting the confidentiality of sources posed a threat to press freedom.
24 Aug 2007
Mobile phones have revolutionised communication in Africa - even during elections.
30 Jul 2007
Press freedom suffered a substantial worldwide decline in 2003, according to a major study released internationally today by Freedom House. Legal harassment, political pressure, and violence by state and non-state actors against journalists combined to worsen conditions in many countries, resulting in the second consecutive year of a global decline in freedom for news media.
6 May 2004
The newest addition to the Johnnic Communications' stable, Business Day Africa, a weekly newspaper destined for the African continent, was published today, October 31, 2003.
PR Newswire 31 Oct 2003