Innovation 2015: Thinking far outside the (bunny chow) box - 7 Sep 2015By Leigh Andrews
Lastly, we dive over the Digital Edge with key insights into the importance of digital with Dr Michael Wu, the man behind the Facebook Engagement Index (FEI) and Community Health Index (CHI) and one of this year's most anticipated speakers on the Digital Edge speaker line-up - taking place on Wednesday, 9 September at the Sandton Convention Centre. All inspired reading that should get some innovative business ideas sparking... | Leigh Andrews
Andrews was on the inaugural Marketer of the Year (MOTY) jury for the 2019 Marketing Achievement Awards (MAA) as well as an #Inspiring50 2018 nominee herself, and judged over 500 entries for the most recent Epica Awards - the only creative prize awarded by journalists working for marketing and communications magazines around the world. She's also serving on the IAB (SA)'s #Bookmarks2020 Publisher panel. Responsible for keeping a finger on the pulse of the latest happenings in the marketing and media industry, this is an almost 24/7 role that involves keeping one eye on your inbox with the other on your social media feed, to write breaking news stories and interviewing key people in the B2B space. All made easier by 13 years of working for companies such as Microsoft, Kagiso Media, Fleet Street Publications, the Mail & Guardian Online, Caxton Community Newspapers and Newsclip's media, marketing and PR publications. |
We kick off this week with the first in Douglas Kruger's 'Relentlessly Relevant' series, with a look at lessons on 
