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Episode 99: Best Marketing International and a jam packed show

Date: 25 Jul 2014
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Episode 98: FastCompany SA magazine, The Lean Startup methodology and Buying Cutomers with Brad Suga

Date: 18 Jul 2014
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Episode 97: MTN Business App Awards and measurability of ad campaigns.

Date: 10 Jul 2014
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Roundup of SxSWSA posts from the weekend

Here is a roundup of the posts published on this weekend. We're over halfway through SxSW Interactive in Austin, Texas, but there's still plenty material in the works, so keep an eye on the blog for another few days. Also, follow @sxswsa, or the entire #sxswsa Twitter list. [view twitterfall]

By Ivo Vegter: @sxswsa 14 Mar 2011 13:15

Do corporate CEOs understand the importance of SEO?

The problem that we face in South African commerce right now is that very few top CEOs know what SEO, or what SEM marketing entails. Some might say, "well that's because it's not important, and how can it result in sales?" Hmmm, this attitude would make you look foolish in front of a company (competitor) that has grasped the potential which Google, Yahoo and other search engines present.

By Shaune Jordaan 1 Mar 2011 11:24

2011 Maputo International Ad Festival set for May

The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions.

23 Feb 2011 07:22

Google Instant is great news for SEO

Google Instant search is annoying for some, and useful to others. One fact does remain - it runs on the same search engine and the search results are exactly the same. The difference it brings is in how the user reacts to the results they see.

By Shaune Jordaan 22 Feb 2011 12:12

Dubai Lynx Festival 2011 dates, new venue

DUBAI, UAE: The Dubai International Advertising Festival in 2011 will take place over two and a half days, 27- 29 March and the Dubai Lynx Awards, honouring North Africa and the Middle East's best work in advertising and creative communications, will be held on 30 March. Both events will take place for the first time at the Arabian coast resort, the Madinat Jumeirah, in Dubai.

12 Nov 2010 06:53

CNN enlists top journalism students for iReport initiative

ATLANTA, US: CNN has announced the launch of a new initiative for journalism students, called CNN iReport University, linked to iReport, the network's user-generated news community.

16 Sep 2010 10:35

Egypt tops African outsourcing league table

A report outlining the outsourcing readiness of 15 African nations was released at the first Africa Outsourcing Summit organised by CBC Technology earlier last week. Topping the report was Egypt followed by Mauritius, South Africa, Tunisia and Morocco.

9 Mar 2009 11:05

Egypt to bolster tourism

Hotels in the country will be exempt from paying contributions to the tourism promotion authority and fees paid by charter flights will be cut to help Egypt's tourism industry deal with the global financial meltdown.

5 Jan 2009 11:46

Internet penetration a major opportunity for Egypt's marketeers

Common wisdom says that when times call for cost-trimming, marketing budgets are the first to be cut.

26 Nov 2008 10:34

Egyptian consumers still confident

The MasterCard Worldwide Index of Consumer Confidence analyses Egyptian consumer confidence.

7 Feb 2008 11:10

Study says quality of Nile water has improved

A study has indicated that water quality in the River Nile improved considerably in the months of October and November 2007, giving rise to hopes that drinking water quality for many of Egypt's 80 million people may improve.

24 Jan 2008 06:25

Poverty driving young Egyptians to risk deadly boat journeys

When two boatloads of would-be Egyptian migrants sank off the coast of Sicily in early November and many people died or were never found, the Egyptian media highlighted what has become a growing problem.

17 Jan 2008 08:31

The rise of Egypt's technopreneurs

Khaled Ismail and Sysdsoft are shaping the way WiMax works around the globe. Ahmed Ibrahim and Karim Khorshed's EgyptNetwork is exporting SMS platforms to the region's telecom players. They're the new faces of technology: Grown in Egypt, globally competitive.

10 Oct 2007 08:07

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