Kellogg's cereal bar promotion

31 Mar 2010

Kellogg's is currently running a nationwide in-store and intersection sampling campaign to promote the launch of its Coco Rocks Cereal Bars and the improved versions of Coco Pops Cereal and Milk Bars.

For the promotions at selected Pick n Pay outlets, consumers who purchase one box of cereal bars in either variant, as well as a box of Coco Pops Crunchers, will be given a free lunch box. In other outlets, consumers who purchase a box of cereal bars, promoters will give them the chance to 'scratch and win' for R10 000 worth of instant cash prizes and free boxes of cereal bars.