FMCG News South Africa

New single estate vodka from Absolut

Absolut Elyx is made in Åhus, Sweden exclusively from single estate wheat from the Råbelöf Castle and water from the clean well upon which the copper distillery rests. From seed to bottle, everything is done within a fifteen-mile radius of the distillery, ensuring quality control and perfection in every detail.
New single estate vodka from Absolut

It is manually distilled in a 1921 still with columns, pumps and pipes made of solid copper. These types of stills are not built any longer. The copper naturally catalyses trace compounds in the spirit, purifying the vodka and adding a highly prized texture and taste.

It is available at high-end premium bars from November 2013.

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