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Marketing Analytics Conference
Optimising your marketing analytics for greater ROI
8 and 9 March 2017 - JOHANNESBURG
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 | AFP is joining First Draft Network and Facebook in initiatives to fight fake news, as France gears for the first round of the presidential elections on 23 April 2017... Read |
 | NEW YORK - The New York Times said on Wednesday it had teamed up with the online service Spotify in bid to lure subscribers with a "news and music experience"... Read |
| Featured Press Office of the day | More | Join |
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 | Your Partner in Digital Marketing. As specialists in Google Ads, Meta Ads, and SEO, we help businesses grow by driving high-quality traffic, maximizing ROI, and building a strong digital presence. |
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Benjamin Franklin "One today is worth two tomorrows." |
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- Tribeca PR appoints Rose Kgolane as account executive - more info
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 | Africa Forum 2017 - 16 Feb 2017 to 17 Feb 2017 , Johannesburg
Africa Forum 2017 is the inaugural AMRA event. Delegates will set the African agenda for the insights industry and make history at the launch of the pan-African association for associations. More info >> |
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 | LEIGH ANDREWS This week, we find out what's really going on behind the selfie with Verusha Maharaj, newly promoted GM – Africa at The Creative Counsel... Read |
 | DAMON STAPLETON Quick, name your top 10 Super Bowl ads from this year. I know, it's a struggle. I am asking you to remember 10 out of a 100 or so ads whose sole purpose is to be memorable... Read |
 | Facebook partnered with public sector agencies and NGOs from across Africa under the rallying call ‘Be the change: unite for a better Internet' on 7 February 2017, Safer Internet Day (SID). Read |
 | Forrester's 2017 predictions indicate US online adults want new and engaging digital experiences and will switch companies to find them, IoT will suffer compromise and over 30% of CMOs could be ousted... Read |
 | BPA Worldwide has announced the first B2B private digital advertising marketplace for its members in the second quarter of 2017... Read |
 | Radio Pulpit 657AM, which began its trial of Digital Radio Mondiale (DRM30) medium wave (digital radio) in 2014, has released its results on broadcast quality... Read |
 | VAUGHAN PATTERSON Publishers have made their bread and butter off textbooks for longer than students have endured on microwave noodles and crackers... Read |
 | STEPHEN SANDMANN In part two of my exploration of digital marketing, I decided to find out where other marketers see digital marketing fit into brands' marketing mixes in 2017... Read |
 | JOHANNA MCDOWELL A major cause for concern is brewing in the South African media, advertising and communication industry. A trend that was recently blown wide open in the United States by the American Association of Advertisers (ANA) is also taking place on our shores on a seemingly widespread scale... Read |
 | TESS SULAMAN Last week it emerged that certain operatives purportedly acting on behalf of a certain political party, set up a 'black ops' unit to propagate fake news about their opponents... Read |
 | KHULEKANI MAGUBANE Journalists face increased restrictions of access and movement during President Jacob Zuma's State of the Nation address... Read |
 | ISSUED BY AFRICAN MARKET RESEARCH ASSOCIATION Africa Forum 2017 will see the launch of the much anticipated African Market Research Association (AMRA) and will set the African agenda for market research, including social research, opinion polling and data analytics... Read |
 | BENJAMIN BRANDALL Twitter is public, unfiltered, uncensored, and often an aggressive place. It can be harsh for software companies to combat the constant influx of negativity... Read |
 | GENEVIEVE QUINTAL AND BEKEZELA PHAKATHI The Cape Town High Court has dismissed the SABC's application for leave to appeal its order that Hlaudi Motsoeneng may not occupy any position at the public broadcaster... Read |
 | The guy who co-invented CAPTCHAs, who co-founded the ingenious language-learning app, Duolingo, and who sold two projects to Google in his 20s, is going to be speaking at Design Indaba next month... Read |
 | Artists and designers battle with the idea that they think that they own their ideas, but that their ideas are mostly references of other ideas so can they really own anything? View |
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 | ISSUED BY INSIGHT SURVEY With the Noakes-induced Banting trend in South Africa prescribing the consumption of cheese, just what impact, if any, is this phenomenon having on domestic consumption trends?... Read |
 | ISSUED BY ORNICO To celebrate its move from Sandton into Johannesburg's heartland, marketing research firm Ornico will be cutting the ribbon on its new inner city premises on Thursday, 23 February... Read |
 | EOIN WELSH, ISSUED BY HAVAS JOHANNESBURG For me, watching the Super Bowl ads is a bit like being an Arsenal fan (which, for better or worse, I am). I start out with positive thoughts of excitement, only to end up underwhelmed... Read |
 | DANETTE BREITENBACH The ABC 4th Quarter 2016 results, released via webinar for the first time, show that the total number of products and titles reported on for the ABC 4th quarter 2016 has increased to 982 from 854 in 2015... Read |
