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 | LEIGH ANDREWS If your African mobile marketing plan comprises mass messages not tailored to specific areas, people or times, you're off to a poor start. Nadia Gonzalez, vice president of mobile marketing for Gemalto, reveals the secrets to getting it right... Read |
 | LEIGH ANDREWS What do you get if you mix the Instagram culture, R1-Man and Jean Claude Van Damme? NATIVE VML co-founder Ben Wagner's presentation at the 2014 DMX Conference, of course... Read |
 | VAL BOURDOS NICHAS Educating management or leadership is an ongoing process that requires formal interventions as well as valuable development through mere experience and years of trial and error... Read |
 | KIRSTY SHARMAN It's obvious that the brick and mortar world is racing away on the festive season bandwagon already, but what are the trends in online marketing around the silly season?... Read |
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 | IAN HENDERSON When companies expand into new markets, the decision whether to translate their product interface, support literature or marketing depends on a complex mix of factors... Read |
 | On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Misha Teasdale and Lauren O'Donnell from Greenpop, and Kilowatt AV CEO, Dillon Jearey... Read |
 | ISSUED BY REALM DIGITAL Just one week into the launch of their free mobile app, home finance experts, Ooba, gained over 600 downloads and more than 60 positive reviews and ratings in the Android and iOS mobile stores... Read |
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 | LOUISE MARSLAND There's a social media meme that likens the brain of a creative person to having 100 tabs open all at once... Read |
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 | ISSUED BY ADCLICK AFRICA Over the past six months native ads have become an increasingly large part of the digital advertising ecosystem, coming in different forms and shapes across publishers... Read |
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 | ISSUED BY GAGASI FM Gagasi FM will kick off its annual "Ila Ngil' Thola Khona" summer campaign with the Durban Beach Festival this coming Sunday, 30 November, at SunKist Beach Lawns in Durban... Read |
 | ISSUED BY DIGITAL NETWORK ADVERTISING What if you could advertise on taxis wherever you wanted to, whenever you wanted to, for as long as you wanted to, and with 100% exclusivity for your advertising? Read |
