
Two and a half years ago at the World Print Congress in Cape Town, where printers and publishers discussed the future of print as a medium and threats and opportunities, the chairman of a global newspaper group spoke about TV and radio as being the biggest threat to newspaper sustainability. He didn't mention the Internet or any other multimedia development, which I thought was short-sighted to put it mildly, but not surprising, given that newspapers seemed to be the medium which found it hardest to embrace new technologies. That has changed radically in the past year or so with newsrooms integrating print and online operations globally, some more successfully than others. The World Association of Newspapers' 60th annual congress, which begins in Cape Town on Sunday, is a highlight on our industry calendar this year and looks at the disintegration of the print and digital 'divide' and how new business models are emerging for newspapers. With media such as Sky News pioneering interactive TV by launching their virtual newsroom this weekend on Second Life, and citizen journalists (bloggers) often first with the news in techni-colour these days, newspapers have to continually innovate to reclaim their role as the cornerstone of press freedom. And thanks to my 2IC, Simone Puterman, for keeping the news coming while I was on leave for the past two weeks.
Happy reading!
Louise Marsland, editor:
editor@bizcommunity.co