
We know from our research that our readers are into the serious business of building businesses, of which we are extremely proud to assist with, by publishing key information, leads, case studies, best practice, etc. Last week, the draft Transformation Charter and Scorecard for the advertising, marketing and broader communications industry was presented to Government. It will now be ratified by all our relevant industry organisations over the next month and then we all have until 2008 to transform our organisations - whether they are SMME or SME or corporate, with all targets - set by our own industry - having to be met by 2014 in line with current Black Economic Empowerment policy. As media, marketers, advertisers, communicators, etc, we have an integral role to play in influencing society, therefore it makes it all the more important for this industry to be fully representative of that society. To aid our readers, Bizcommunity.com has put the entire draft BEE Scorecard and Transformation Charter on the website:
www.bizcommunity.com. Just search the word
transformation. Another great resource is the DTI website, which also has all the BEE Scorecard codes for cross referencing:
www.dti.gov.za.
Have a good one!
Louise Marsland, Editor,
editor@biz-community.com