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Marketing & Media Africa

Mobile, connected Africa

There's no denying we're in the age of disruption. That's why Ngugi Mungai says not to wait for another Uber to drive you out of the market - while the digital revolution has left many casualties along the way, it's also created huge opportunities for growth, particularly in the realm of mobile business.

Keeping mobile front and centre, Ericsson's recent Africa Night event took this a step further by discussing the establishment of smart cities as part of the process of developing a connected Africa.

As responsive design and visual content is set to play a major part in the mobile business future, Charles Mburugu shares guidelines for using images in blog posts. These include making sure your images are optimised for search engines and users alike, as well as using images of real people rather than generic stock images - here's why...

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories
AFRICA
Don't wait for another Uber to drive you out of the market
[Ngugi Mungai] The digital revolution has transformed the business landscape, creating huge opportunities for growth, but also leaving many casualties along the way... read



Brand Manager Month
Brand Manager Month
SOUTH AFRICA
March of the brand managers

Issued by Bizcommunity.com

Next month on Bizcommunity we're very excited to be revealing to you the people behind some of your favourite and award-winning brands. Those unsung heroes responsible for the custodianship of brands - the brands you do business with, work for and love... read
More ...
Branding
SOUTH AFRICA
Enjoy the feeling

Danette Breitenbach

The new Global Coca-Cola strategy and campaign was unveiled at the Che Argentine restaurant located in the trendy urban neighbourhood of the Maboneng precinct in Johannesburg... read
CSI
UGANDA
Merck launches "Merck More Than a Mother" campaign in Uganda
Merck, a leading science and technology company, have announced the launch of its second "Merck More than a Mother" campaign in Africa for the first time in Uganda... read
Digital
SENEGAL
Africa's first music download service launches in Senegal
Africa's first home-grown platform for legal music downloads launched in Senegal on Wednesday with a mission to promote African artists, pay them properly, and fight internet piracy. read
SOUTH AFRICA
10 low-down, dirty SEO hacks

Dee Stephens

There are many articles and info hubs online that offer you all the very best advice on SEO, the on page, the off page, the H1, the user journey, the meta this, meta that, oh, blah blah fish paste..! read
SOUTH AFRICA
The best agency you have never heard of

Issued by The Media Image

If an agency consistently took home major international awards every year, including the European Search Awards' 'Best PPC Campaign', you'd have heard of them right? Probably not... read
Entrepreneurship
UGANDA
Women in Business 2016 Awards announced by MTN
MTN has announced the launch of the 2016 edition of MTN Women in Business (WiB), a series of events through which MTN recognizes and celebrates outstanding female business leaders... read
SOUTHERN AFRICA
Young Southern African leaders required for Young African Leaders Initiative
The Young African Leaders Initiative (YALI), a programme established by Barack Obama in 2010, is seeking young southern Africans, aged 18-35, to join its Regional Leadership Centre Southern Africa (RLCSA) programme... read
AFRICA
Five African hardware startups to watch

Gabriella Mulligan

While the crux of Africa's reputation for tech innovation lies in unique mobile applications, the continent is home to a host of startups creating home-grown cutting-edge hardware solutions... read
Events & Conferencing
AFRICA
Encouraging African integration, African growth narrative
The Africa 2016 Forum, which was run in Egypt this week, has called on African countries to create greater trust and cooperation between government and the private sector and for African businesses... read
Media
SOUTH AFRICA
Media strategist vs. Medium specialist

Sanele Mgaga

Over the past couple of years, well since I've been aware of the goings on of this here industry, I've noticed this growing trend of separating the advertising media world based on the so-called "traditional" and "new media"... read
Mobile
AFRICA
Africa Night discusses establishment of smart cities
At Ericsson's Africa Night, a networking and conversation platform for key stakeholders on matters related to the digitisation of Africa... read
NIGERIA
The mobile Internet is transforming the way that Nigeria does business
With sub-US$50 smartphones on the way, rapid improvements to telecom infrastructure, and the availability of affordable cloud applications, the mobile Internet is rapidly transforming the way that Nigeria does business... read
AFRICA
Orange and Google sign strategic partnership
Orange has announced a new partnership with Google to bring the best of mobile internet across its full African and Middle Eastern (Orange MEA) footprint... read
Online Media
SOUTH AFRICA
Guidelines for using images in blog posts

Charles Mburugu

The phrase 'A picture is worth a thousand words' is very true when it comes to blogging. Nowadays, people are bombarded with tons of content on a daily basis... read
PR & Communications
AFRICA
APO announces the long-awaited Africa-Newsroom.com
APO, the sole press release newswire in Africa and the global leader in media relations relating to Africa, announced the launch of www.Africa-Newsroom.com... read
Research
SOUTH AFRICA
Nigerian 2015 AMPS now available!
Nigeria is a land of diversity and opportunity, as well as being Africa's most populous country... read
Retail
SOUTH AFRICA
Getting into omni-channel distribution in 2016

Kirby Gordon

Omni-channel is about providing access to services and products in a variety of contexts: online, in stores, on mobile devices or via third parties and, in 2016, pure-play trade is falling away to be replaced... read
International
UNITED STATES
OBIE Awards recognise simplicity, innovation
The Outdoor Advertising Association of America (OAAA) recognises creative excellence in the out of home (OOH) medium through its OBIE awards... read
SOUTH AFRICA
MENA creativity shines on regional stage at Dubai Lynx
Arabic Day, at the Dubai Lynx, progresses to a full three-day programme from 6-8 March 2016 on the new Regional Stage, following its successful debut in 2015... read
More International
Jobs offered



New events to diarise
Media innovation workshop with MultiChoice
LaunchLab - 3 Mar 2016, Cape Town | 6 Apr 2016 to 25 Apr 2016, Cape Town


Magaliesburg writing retreat
Allaboutwriting - 4 Mar 2016 to 6 Mar 2016, Magaliesburg


Writing effective reports and proposals
Stellenbosch University Language Centre - 9 Mar 2016 to 11 Mar 2016, Stellenbosch | 24 May 2016 to 26 May 2016, Stellenbosch


Loyalty and Rewards Conference 2016
Trade Conferences International - 16 Mar 2016 to 17 Mar 2016, Johannesburg


Next newsroom management
Rhodes University - 17 Apr 2016 to 18 Nov 2016, Grahamstown


Quotes
Florence Nightingale
"I attribute my success to this: I never gave or took any excuse."
Katherine Miracle
"Do not wait on a leader...look in the mirror, its you!"
George Eliot
"It is never too late to be what you might have been."

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@Afrinnovator
Nigeria: Nigeria Announces Removal of 3,846 Ghost Workers From Govt Payroll https://t.co/mLkTtPJJaG https://t.co/X1dU98qtuQ #Africa #Busi... - Mon Feb 29
@designindaba
A series of photos by Rudi Geyser explores the identities of female artists in Cape Town: https://t.co/3sQKYmsMix https://t.co/ikIoJh0CpG - Mon Feb 29
@Forbes
6 new management hacks for the age of entrepreneurship: https://t.co/GmkhdTZfZ9 - Mon Feb 29
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