Profile

Robyn Cooke is head of e-commerce at TFG. She has worked as a marketing leader in the technology and internet field for over 20 years for some of the globe's largest companies based out of London. Robyn returned to Cape Town to merge this experience with her first love, fashion and was South Africa's first fashion blogger, commentator and stylist, and ran the popular blog www.robyncooke-styleguide.co.za, since 2008...
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#MobileCommerce: The rise of mobile shopping and its impact on business

While retailers need to be geared for mobile, it is only a part of the shopping journey in South Africa. Omnichannel is where it is at...

By Robyn Cooke 2 Jul 2018

Online revolution changes retailing

Modern day shopping is faster paced and often spans multiple channels, with half of all shopping transactions now influenced by online. Therefore, whether people are shopping online entirely or using online stores to research products before shopping, there is a shift in the habits of consumers...

By Robyn Cooke 11 Jun 2015

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