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MARKETING & MEDIA
Revolutionary storytelling: 18daysinEgypt.com
[Theresa Mallinson] Over the last while there's been a something of rallying cry for Africans to tell their own stories. But all too often proponents are more in love with discussing the idea than figuring out practical ways to make it happen. 18 Days in Egypt, a start-up that focuses on documenting the revolution, is turning the concept into a reality - and, moreover, using an innovative, collaborative digital platform to do so. 15 Feb 2012 09:41
MARKETING & MEDIA
SA mobile prices among the highest in Africa
[Craig Wilson] A new research study has found that SA has some of the least affordable prepaid mobile tariffs on the continent and is falling behind many of its neighbours because of high wholesale call rates between operators. 13 Apr 2012 09:52
MARKETING & MEDIA
Global consumer confidence increases 1 point in Q4 2011
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy. 8 Feb 2012 12:14
MARKETING & MEDIA
Egypt press hails 'revival' of revolution
CAIRO: Egypt's press on Thursday, 26 January 2012, hailed the "revival" of the revolution after massive crowds took to the streets to demand democratic changes, a year after the start of the uprising that toppled Hosni Mubarak. 27 Jan 2012 10:35
MARKETING & MEDIA
Telecom Egypt announces new CEO
Egypt's state-run telecommunications operator Telecom Egypt, announced late on Sunday, 15 January 2012, that Tarek Abou Alam will take over as the company's new chief executive and managing director. 16 Jan 2012 14:38


MARKETING & MEDIA
Dubai Lynx: Over 2000 entries into 2012 awards
DUBAI, UAE: The 6th Dubai Lynx Awards, one of the premier awards celebrating creative excellence in MENA's advertising and communications industry, has received a total of 2037 entries from 17 countries. 5 Mar 2012 08:33
MARKETING & MEDIA
African top bankers honoured at AfDB annual meetings
Africa's top bankers gathered in Arusha, Tanzania, to celebrate the 6th edition of the African Banker Awards, under the patronage of the African Development Bank (AfDB). Olusegun Agbaje, managing director of Guaranty Trust Bank, Nigeria scooped the prize for African Banker of the Year. 31 May 2012 13:20
MARKETING & MEDIA
Most Valuable African Nation Brand 2012 announced
Brand Africa in association with Brand Finance on Friday, 25 May 2012, named South Africa as the Most Valuable African Nation Brand. The event was hosted by Brand Kenya at the Intercontinental Hotel in Nairobi, Kenya. 28 May 2012 11:29
MARKETING & MEDIA
IBS appointed to distribute Haier products
Haier Group Corporation, the global home appliances brand, has appointed International Business Systems (IBS) as it's authorised distributor in Egypt, it was annonced yesterday, 9 May 2012. The new partnership enables Haier to offer its extensive home appliance and consumer electronics products to the Egyptian market. 10 May 2012 11:33
MARKETING & MEDIA
Islamists halt filming of Egyptian TV series
CAIRO, EGYPT: Islamist students halted the filming of an Egyptian television series at Cairo's Ain Shams University protesting against the "indecent" clothing of the actresses, the production company said on Thursday 9 Febraury 2012. 13 Feb 2012 14:22
MARKETING & MEDIA
Future journos to cover Unesco World Press Freedom
Highway Africa's Future Journalists Programme (FJP) took 28 multi-national future journalists to Tunisia to attend the 2012 edition of the Unesco World Press Freedom Day Conference (WPFD), which takes place from 3-5 May. 2 May 2012 14:58
MARKETING & MEDIA
2012 Cairo ICT begins tomorrow
Showcasing Egypt's growing reputation for ICT excellence, the country will host the Cairo ICT 2012 under the theme 'The Spring of Technologies - From Dreams to Needs' from tomorrow, 26 April 2012, and will culminate with the World Summit Awards (WSA). 25 Apr 2012 12:33
RETAIL
Can you hear your brand?
[Lars Deutsch] Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound. 16 Apr 2012 12:08


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