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Trends in branded broadcast content
[Sara Butchart] Oh how I love my PVR! After years of being in the advertising and communications business, my husband and I delight in zapping the rubbish ads and moving on to what we really want to watch - the programme! It's a global trend which is resulting in more and more interest being placed on AFP's (Advertiser Funded Programmes) with some really interesting results. 18 May 2013 08:04
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Five tips when considering managed security services
[Andrew Kirkland] Recent reports suggest that the managed security services (MSS) space, which increased by 12% to US$13 billion in 2012, will continue to grow rapidly. For businesses looking to partner with a MSS provider (MSSP), this article will provide tips which may assist in properly assessing your IT security environment before engaging a MSSP for outsourced services.
    17 May 2013 11:15
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Mobile: the future of learning in Africa
[Kirsty Chadwick] Following the success of the African budget smartphone, Microsoft produced a smartphone targeted specifically at the African mobile market, the Huawei 4Afrika, which was released in February 2013. Since the launch of this smartphone, there has been a dramatic increase in the number of students and even staff making use of smartphones to assist in learning. 17 May 2013 09:59
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Twitter: The (career) carnage continues
[Sandra Roberts] Ex-spokesperson for the Hawks McIntosh Polela is the latest to be felled in a spate of twitter-induced career suicides (or at least setbacks), demonstrating that the balance between communicating quickly and communicating carefully can be difficult for communicators. 17 May 2013 09:59
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Information bill a small victory for SA's citizens
[Anton Harber] We need to learn to celebrate the big victories, and not dwell on the small defeats. The Protection of State Information Bill currently awaiting President Jacob Zuma's signature is a victory for organised citizens' power. 17 May 2013 07:52
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Safeguard against SARS penalties with a tax opinion
[Graeme Palmer] The South African Revenue Services (SARS) may raise understatement penalties if prejudice has been caused to them or the fiscus. Penalties can be imposed at 25% or 50% in the case of a "substantial understatement". 16 May 2013 11:37
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Moving brand ambassadors to grand ambassadors
[Michelle Francis] A recent article in the New York Post describes the advent of Grand Ambassadors, which is a prognosis of where the experiential activation industry in South Africa could be, given training and investment in brand ambassadors. 16 May 2013 10:49
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Mobility changing the face of African enterprise
[Ayanda Dlamini] Mobility is changing the way business is run across Africa, and the IT department needs to step up to enable it, says Ayanda Dlamini, business development manager at LGR Telecommunications. 16 May 2013 09:31
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Five tips for successful exhibiting
[Justin Hawes] Exhibiting can be daunting, especially because it can be one of the more costly marketing options for your business. To make sure you manage the process properly, and see ROI, I recommend you follow five simple steps. 16 May 2013 09:16
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A different inflation cycle
[David Crosoer] The South African Reserve Bank (SARB) expects CPI inflation to average 6.3% in the third quarter of 2013, before returning into the targeted 3% to 6% band in the fourth quarter. In the previous two inflation cycles (see chart below), the SARB started to increase interest rates when inflation exceeded 5%. 16 May 2013 08:57
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Employee engagement - a non-negotiable
[Catherine Milward-Bridges] Business is about maintaining and growing a healthy bottom line. Satisfied customers are what make that bottom line possible. The missing piece in this puzzle is the motivated employees. 16 May 2013 08:52
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Moving the contact centre to the cloud
[Paul Fick] Cloud services and hosted services have been talked about for many years, but only recently, since bandwidth has become more available and affordable, have they become a viable option in South Africa. 16 May 2013 08:30
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How to deal with delays, kill queues
[Aki Kalliatakis] The single most-cited source of frustration for customers is delays and long queues. Your company needs to take this seriously because when customers are kept waiting patience turns to frustration very quickly - and they then start looking for other things that have gone wrong. 16 May 2013 07:10
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Adrift in a nameless river in Madagascar
[Brian Berkman] It probably won't be pristine for very much longer as Rio Tinto, the mining company that is extracting ilmenite and zircon from Fort Dauphin on Madagascar's most South Easterly coast, exploit the earth and pave the roads in return. 15 May 2013 12:28
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Convergence, interoperability drive mobile wallets
[Bevan Ducasse] Today's smartphone is a calendar, contacts, games console, music centre, camera, miniature TV, communications portal, news delivery system, encyclopaedia, navigation system, memo pad... and you can also make calls on it. Yet, there is room to cram more functions in there and one in the near future is the wallet. 15 May 2013 10:59
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What to look for in a BI service provider
[Sean Paine] With business intelligence (BI) being top of mind for enterprises at the moment, this industry is likely to attract a series of newcomers and fly-by-night businesses. 15 May 2013 09:49
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Value of segmentation models in marketing
[Amanda Cromhout] Sounds easy doesn't it? But how do you start such a strategy? Do you even know who your most profitable customers are? 15 May 2013 08:05
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Why metal is precious
[Jonathan Stilwell] Why are most agency creatives so obsessed with metal? Why do we covet these birds, lions, pencils, medals and cubes so much? To many of our client services friends, they may as well be bookends or doorstops. 14 May 2013 11:29
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Getting lost on Long Street Nights
[Eugene Yiga] Cape Town's Long Street has earned a reputation as one of the city's favourite party spots, what with all its restaurants, bars, and clubs. Many local residents and international visitors make this place their home late into the night and early into the morning. But do you really know who they are? 14 May 2013 10:47
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Iconic foodie brands
[Nina Timm] Everybody has an icon or hero; we have just survived the Justin Bieber tsunami and, for we old rockers, Bon Jovi brought new life to our nine-to-five exsistence. Middle-aged people stood in queues remembering days when life was carefree and wild. Burger King just landed in South Africa and everyone rushed off to sink their teeth into a giant Whoopie Burger. 14 May 2013 09:18
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Worldwide dotcom re-evaluations
[Naseem Javed] The digital world is passing through the eye of the needle and domain name expansion is forcing all kinds on adjustments and re-alignments to cope with name identity survival. 14 May 2013 07:20
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New technology for marine energy harvesting
[Anders Jansson] Marine energy, for instance energy from tidal and ocean currents, is the 'best of the best' amongst green energy sources: it has the greatest potential; in theory, the planet's oceans could supply the entire world with renewable energy. 13 May 2013 14:30
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A virtual and radically different business environment
[Robert Sussman] Today's business environment is defined by the strategic application of Unified Communications technology, underpinned by virtual and cloud applications, to establish and sustain operations. 13 May 2013 12:54
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The Miser is rich and rewarding
[Eugene Yiga] "Miss Molière's The Miser," wrote a reviewer in The Star, "and you are sacrificing the South African production of the year. Any year." Part satire and part farce, the adapted 17th-century classic, which won four Naledi Theatre Awards following its premiere at Johannesburg's Market Theatre last October, is now showing in Cape Town. 13 May 2013 12:48
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Digital, traditional media go hand in hand
[Noëleen Bruton] It's been exciting watching the phenomenal growth of digital media both locally and globally in the past say two decades. This, of course, has given marketers a whole new category of media in which to spend our advertising budgets. 13 May 2013 11:27
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Avoid extraneous costs of traditional media
[Siddharth Bawa] By revisiting your marketing strategy and using a digital communications platform, you will not only avoid the extraneous costs of traditional media, but also yield the ROI companies expect. 13 May 2013 10:43
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Talent: Why we are willing to bleed for it
[Douglas Kruger] Talent can be reduced to an equation with four major elements. The first and most important of these elements is 'yearning.' To become talented at something, anything, you have to dearly want to! When we yearn, we find ways around any obstacle; we overcome any hindrance. (video) 13 May 2013 10:12
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[Online presence 1] Out of sight, out of mind
[Luke McKend] It's been inspiring to see many businesses utilising the web to market their goods and services by taking advantage of a host of online tools, and even more inspiring to see how these business are benefitting from increased revenue and exposure, both locally and internationally. 13 May 2013 09:18
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Which type of LinkedIn user are you?
[Ann Druce] There's no question that social media is gaining momentum as a business tool in South Africa, with LinkedIn undoubtedly still the most popular networking option for individuals. But while membership has increased, not everybody's actually using it. 11 May 2013 07:34
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What to consider before investing your money
[Kelly Marsh] If you have good amount of savings, you would often think of earning something from it. This can mostly only be possible when you invest your money in an appropriate company. Whether you invest in a family business or some other place to make profits, make sure you do some research before you take the plunge. 10 May 2013 15:55

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