Brand building in Africa: Demystifying the African marketplace
Brand building in Africa: Demystifying the African marketplace

Why have some companies succeeded and others failed in Africa? International brands have extended their business models into Africa, and set up shop: investing in infrastructure by means of supply chains and distribution networks, creating employment, and relentlessly driving their brands on the market, only to close-up shop when great expectations floundered.

By Catherine Burton, Harsh Sarda and Zeenat Ismail, Issued by Ipsos 1 day ago

(c) Ventsislav Bratovanov -
The line between news and advertising is blurring, according to study

The third annual Global Communications Report, a comprehensive survey of public relations leaders and students worldwide, has been released by the Centre for Public Relations at the USC Annenberg School for Communication and Journalism...

20 Apr 2018

The Soapbox Films team with Stein back-left.
VR and digital video storytelling as top marketing tools for 2018

Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else.

By Leigh Andrews 19 Apr 2018

Empathy - a two-way street in customer service
Empathy - a two-way street in customer service

It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction.

By Wynand Smit 18 Apr 2018

Arab newspaper wins international design awards

In tough competition with almost 14,000 other newspapers, the Gulf News of the United Arab Emirates recently became the most awarded paper from the Arab region in the international Best of Newspaper Design competition.

30 May 2007

No YouTube for Maroc Telecom subscribers

The Moroccan Internet server (ISP) Maroc Telecom has blocked access to video-sharing website YouTube. The blocking was initiated on 25 May.

29 May 2007

Blogger case presents last chance for Egyptian justice

Observers reckon that the revocation of blogger Karim Amer's verdict is the last chance for justice in Egypt.

17 May 2007

Indalo Yethu Activision Day: “Save Tomorrow, Today”
Indalo Yethu Activision Day: “Save Tomorrow, Today”

International Day of Biological Diversity on 22 May will usher in the launch of South Africa's primary environmental awareness initiative. Biological diversity and an unharmed environment are the cornerstones to sustainable development in support of poverty reduction.

17 May 2007

Egyptian judge wants websites blocked

Judge asks courts to block 29 additional websites, brings lawsuit against directors of HRinfo, Hisham Mubarak Law Centre and blogger Amr Gharbia.

14 May 2007

Afriville.com's pan-Africanism integration through segregation

Afriville.com, an online community of Africans at home and in diaspora, has recently been rebuilt to further bridge the gap between individual African nations and Africans abroad, whether African American, black British or African Latino. The new tools, content and forums are designed to bring the community even closer together.

2 May 2007

Addressing Africa's 'Missing Link'
Addressing Africa's 'Missing Link'

Making an international phone call or connecting to high-speed internet is beyond the reach of the average citizen of East and Southern African countries* in part because the region is not connected to the global optical fiber broadband infrastructure. The ‘missing link’ explains why the region accounts for less than one percent of the world’s international bandwidth capacity.

18 Apr 2007

A NEWAFRICA design perspective for Europe
A NEWAFRICA design perspective for Europe

NEWAFRICA, a travelling design exhibition showcasing the latest and most contemporary products from Africa, is said to be the first of its kind in the world, and aims to challenge the prejudices associated with design on this continent.

29 Mar 2007

Banking on Africa

African Banker, IC Publications’ new quarterly magazine dedicated to banking and finance in Africa, is to be launched in May 2007.

27 Mar 2007

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