You can't turn on a screen in 2016 without seeing an example of branded content or native advertising flit across your eyes. Interestingly, while most of the branded content out there is well-produced and indeed entertaining to audiences, it doesn't really hit home as it's just not serving the corporate social responsibility or CSR purpose of bettering the lives of those consumers or even the world around us.
Spero Patricios 18 Jul 2016
Nairobi-based Business Daily Africa has signed an exclusive agreement with 365 Digital in Cape Town to employ the Adtech Helios IQ ad serving technology to deliver their online ad campaigns. 365’s traffic team will handle the online campaign management and implementation.
365 Digital 16 Apr 2007
Airlink, true to its theme of the ‘Freedom of the African Skies’, continues to extend its reach with new African destinations and is proud to announce a new direct route from Johannesburg to Pemba, Mozambique.
Volcano 13 Apr 2007
After leading the South African business-to-business and online media in publishing daily news to the media, marketing and advertising community in South Africa, Bizcommunity.com is launching into Africa to provide our readers on the continent and advertisers with comprehensive and durable content country by country - adding to the 800 000 newsletters it already distributes monthly with SA-specific content in this industry.
Bizcommunity.com 12 Mar 2007
The Egyptian Minister of Education, Dr Yousry Al-Gamal, officially launched the NEPAD e-Schools Demonstration Project at Al-Haddain Secondary School in El Behaira Governate, Egypt, last month. The project is a joint venture of the Egyptian Government, HP Consortium, Oracle Consortium and the NEPAD e-Africa Commission.
9 Mar 2007
Reuters has expanded its television coverage of Africa with the recent launch of a dedicated daily video feed, Reuters Africa Daily. The new service provides both African and global broadcasters with a variety of video news from the region.
12 Nov 2006
Pioneers in the fields of public relations and communication academia gathered at an academic forum running alongside the main Federation of African PR Associations (FAPRA) conference last week to discuss the future public relations curriculum to be offered on tertiary level.
Boitumelo Mmotlana & Mmoneng Gwebu 28 May 2006
The search for fresh modelling talent begins this month as TV channel M-Net and mobile phone company Nokia start holding open castings for aspiring models in Accra, Addis Ababa, Cape Town, Dar es Salaam, Gaborone, Johannesburg, Kampala, Kigali, Lagos, Luanda, Lusaka, Nairobi and Windhoek.
7 Dec 2005
Despite global efforts to raise awareness of intellectual property rights and the pitfalls of using computer software illegally, South Africa's piracy rate stands at 37%, with African countries topping 90%.
18 May 2005
Government has issued a statement in response to questions raised in parliament this week, about its delegation to the Cannes Film Festival, stating that the benefit was to local filmmakers who had the chance to network with their international counterparts.
10 Jun 2004
Press freedom suffered a substantial worldwide decline in 2003, according to a major study released internationally today by Freedom House. Legal harassment, political pressure, and violence by state and non-state actors against journalists combined to worsen conditions in many countries, resulting in the second consecutive year of a global decline in freedom for news media.
6 May 2004
The war in Iraq, which claimed a high number of journalists' lives, overshadowed press freedom worldwide in 2003, according to annual reports recently released by the Committee to Protect Journalists, Reporters Without Borders (Reporters sans frontières, RSF) and the International Federation of Journalists (IFJ).
6 Jan 2004