Marketing & Media most commented



Future Bride 2015 launch - Ananzi.co.za
Future Bride 2015 launch

The 29th edition of Future Bride is distributed free at various selected bridal exhibitions such as The NWJ Bridal Fair, The Indaba held in Durban and The Wedding Expo at the Coca Cola Dome in Johannesburg. This annual coffee table publication's popularity is the content, with articles covering the latest bridal trends and etiquette, from creative catering and colourful receptions to bridal beauty and glamorous gowns, not to mention inspirational photographs of real brides, grooms and big-day celebrations. A winning combination of enduring quality, top-class content and visual appeal have made Future Bride an indispensable tool for brides-to-be, as well as the best platform for advertisers to reach their niche market.

Issued by Ananzi.co.za 6 Mar 2015 11:53

Do you suffer from dysfunctional analytics? - Effective Intelligence
Do you suffer from dysfunctional analytics?

An informed decision is a better decision. By using the right analytics you can put intelligence into action, helping you increase profitability, enhance productivity and deliver a superior return on your marketing investment.

Issued by Effective Intelligence 6 Mar 2015 11:00

Louise Marsland
[NewsMaker] Alan Bell

The Hardy Boys promoted client service director Alan Bell to managing director of the Durban agency in December after he played a key role in the J Walter Thompson acquisition...

By Louise Marsland 6 Mar 2015 10:41

Radiothon raises millions for Cape fire fighters
Radiothon raises millions for Cape fire fighters

To support the efforts of the hundreds of volunteers who have been battling the raging fires across the Cape Peninsula since Sunday, KFM and CapeTalk launched a radiothon yesterday, 5 March 2015.

6 Mar 2015 10:23

Rebranded Business Day produces four new content sections
Rebranded Business Day produces four new content sections

As part of its rebranding exercise, Business Day has introduced four new sections into its daily paper offering. From last month, the paper has featured a lifestyle, innovations, leadership and a health and wellness section that incorporates insightful analytics into the newly branded content sections.

6 Mar 2015 10:14

Cocktail dresses, beer and brand perception
Cocktail dresses, beer and brand perception

You've probably seen the popular meme on the internet of a picture of a cocktail dress with the question of the colour of the dress...

By John Laurence 6 Mar 2015 06:00

Douglas Kruger
[Death to PowerPoint!] Part 1: Seven reasons you could do better without slides

Jim Nelson, a man who served as a translator between the American and Russian troops in Bosnia, tells a story about the Russians watching with bemused fascination as their unlikely allies designed their slides. One nonplussed Russian famously said, "If we ever had a war, while you are working on your PowerPoint, we would be killing you."

By Douglas Kruger 5 Mar 2015 08:05

Securing smartphones, users fail to take precautions
Securing smartphones, users fail to take precautions

A recent ESET survey of around 500 smartphone users on social media to gather data on mobile security revealed that 9.7% have had their smartphones lost or stolen, 29.3% do not lock it and 19.7% do not back up at all.

4 Mar 2015 12:01

New research company to offer clients competitive online insights - DigitLab
New research company to offer clients competitive online insights

Tapping into and conquering online marketing is something that interests every clear-headed marketer. But not every company - very few in fact - have the in-house expertise to tap into the metrics to help them accomplish this goal. Hence, Monocle...

Issued by DigitLab 3 Mar 2015 11:39

Chris Moerdyk
Why customer service is so bad

One of the main reasons why customer service in South Africa is pretty much atrocious is because staff attend customer service training courses...

By Chris Moerdyk 3 Mar 2015 05:02

Prism Awards entries top out again
Prism Awards entries top out again

This year's entries for the annual Prism Awards, being announced on 19 April 2015, again attracted record entries, particularly in the Launch of a New Product, Service or Category. The judges will have to evaluate 213 entries across 37 categories.

2 Mar 2015 15:36

German video-on-demand launches in South Africa
German video-on-demand launches in South Africa

ProSiebenSat.1 Welt has announced the launch of a video-on-demand mobile app and website that allows German expats based in South Africa and 15 other countries to view German produced shows around the clock.

2 Mar 2015 11:56

Anton Harber
One step forwards, one back for democracy

If journalists in Zimbabwe had stood up in that country's parliament to protest against interference with their cellphone signals, they would have been laughed out of the place...

By Anton Harber 2 Mar 2015 06:14