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Is Corporate Social Investment only about Community Development?
It appears to me that companies still want to earn some kind of indirect advertising by being involved in these programmes.

Am I off the mark or not? (We want media to be there when we hand over the cheque?)

[17 Jan 2005 18:03]

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Comment on this
 
• Viva SRI - mrkter
    • CSI is not cash & product donation only but media coverage too - AJ
• My Comment - Lynda Smith
• CSI is about your Reputation - Deon Binneman
• CSI is not Marketing - Kirsty
• Business is Business - lwandile Qokweni
    • Fact! - mrkter
• What's wrong with that? - yabbat
• Noble causes?? - Neo
• CSI - a work in progress - Wesley


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