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Advertising South Africa

http://www.bizcommunity.com/Article/1/778/171923.html - 8 Jan 2018

By Leigh Andrews

Top company and news stories 8 January 2018

  • #BizTrends2018 launches today! Curated by Louise Marsland, we'll be featuring top predictions for all aspects of the industry throughout the month to help make 2018 your best business year yet.
  • Group CEO James Barty explains how King James - voted as Scopen agency of the year - is hitting the new year running.
  • House of Brave co-founder and ECD Vanessa Pearson explains the true definition of ROI: Return on Investment, Ideas, Insight and Innovation.
  • Jessica Bezuidenhout and Rebecca Davis highlight the 2017 Daily Maverick South African Persons of the Year: The Whistle-blowers.
  • Julia Breakey's 2017 in review series features the public mistakes you smashed on social; the heinous horrors that got you angry; and the year's absolute worst of the worst.
  • I also went #BehindtheSelfie with Ree Treweek, director at female-led animation studio Tulips and Chimneys; Zola Nene, resident chef on SABC3's Expresso and judge for Great SA Bake Off as well as the 2017 Galliova Awards for excellence in food and health writing; and Nthabiseng Lethoko, new associate creative director at Hellocomputer Cape Town.

    • Happy 2018!

    Leigh Andrews
    Editor-in-Chief: Marketing & Media SA

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    Leigh Andrews

    Leigh Andrews

    Andrews was on the inaugural Marketer of the Year (MOTY) jury for the 2019 Marketing Achievement Awards (MAA) as well as an #Inspiring50 2018 nominee herself, and judged over 500 entries for the most recent Epica Awards - the only creative prize awarded by journalists working for marketing and communications magazines around the world. She's also serving on the IAB (SA)'s #Bookmarks2020 Publisher panel.

    Responsible for keeping a finger on the pulse of the latest happenings in the marketing and media industry, this is an almost 24/7 role that involves keeping one eye on your inbox with the other on your social media feed, to write breaking news stories and interviewing key people in the B2B space.

    All made easier by 15 years of working for companies such as Microsoft, Kagiso Media, Fleet Street Publications, the Mail & Guardian Online, Caxton Community Newspapers and Newsclip's media, marketing and PR publications.


    Let's do Biz