The harsh reality is that local retailers are still very early on their journeys towards leveraging big data...
Garth Meier 19 Sep 2017
Nigerian startup VoomNow has launched its assisted shopping platform that enables users to shop and pay for all kinds of international products and services...
Tom Jackson 21 Jul 2017
The World Economic Forum on Africa 2015 conference, held to mark 25 years of economic change in Africa, concluded last week...
Cari Coetzee 8 Jun 2015
No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.
HKLM Exco Team 31 Jan 2013
Young South Africa is savvier than ever before. If you are looking for a smart and discerning prosumer, this group of kids, teens and young adults will give you more kicks than you've ever bargained for. They know just what they are looking for from any brand, and this makes them that much more satisfying to please. Here are a few trends to look out for in 2013.
HDI Youth Marketeers Team 31 Jan 2013
There are several key trends that will present themselves in 2013. From m-payments to HIV/AIDS prevention, emerging markets are leading the way when it comes to innovative uses of mobile technology. Marketers, too, are seeing their roles and responsibilities expand.
Dr KF Lai 25 Jan 2013