A brand manager's dream: Produce a TV advert showcasing the benefits of a product whilst bringing a tear to the consumer's eye and galvanising them to rush out to purchase it.
By Dina Saffer-Myers 18 Mar 2014 15:51
The African Media Leaders Forum in Addis Ababa last week ended on a weak note: Politicians want the media to generate a new, positive African narrative.
By Anton Harber 15 Nov 2013 06:33
This piece addresses the intersections between technology and culture that I identified while doing fieldwork. Therefore, this is not the result of strict data analysis, but rather the outcome of an immersion in each of these cultures.
By Marcela Ospina 7 Feb 2013 12:15
Anthony Kasunda, the chairperson of the Malawi chapter of the Media Institute of Southern Africa (MISA-Malawi) has been elected chairperson of the MISA Regional Governing Council (RGC) at the 2012 Annual General Meeting (AGM) held on 29 July 2012, at the Indaba Hotel and Conference Centre in Fourways, Johannesburg, South Africa.
By Gregory Gondwe 31 Jul 2012 11:38
Cherilyn Ireton, a highly respected journalist and manager from titles such the Sunday Times and Business Day, took over as the executive director of the World Editors Forum that falls under WAN-IFRA, in January 2012. She tells Bizcommunity.com of the challenges of the Parisian-based job, the biggest problems and opportunities facing editors across the globe and how she wants to connect editors to try find solutions.
By Gill Moodie 20 Mar 2012 11:12
Malawi's former president Bakili Muluzi's aspirations to run Joy-TV alongside Joy FM radio, which were thwarted when Malawi government switched off the television broadcasting, has been given a lifeline by Zambian government.
By Gregory Gondwe 18 Oct 2011 10:04
Population growth, rapid urbanisation, adoption of new technologies, unlocking of abundant resources and the deepening of the financial sector are the five major trends that are set to drive Africa's economic growth, Simon Freemantle, Standard Bank Africa senior analyst, told a media roundtable in Johannesburg, South Africa, yesterday, Thursday 6 October 2011.
By Issa Sikiti da Silva 7 Oct 2011 09:56
South Africa's Institute of Marketing Management has joined forces with Zambia's Institute of Marketing, Marketers Association of Zimbabwe and Marketing Society of Kenya to launch the African Marketing Confederation in the aim of promoting and maintaining standards of professional skills, ability, ethics and integrity among marketers through the various African marketing bodies.
By Issa Sikiti da Silva 9 Sep 2011 12:34
Africa's economy is rising, creating jobs in cities, driving people from rural to urban areas, helping to grow its middle class but creating a serious housing crisis on the continent, which is now the world's highest urbanised region. According to a study conducted by FinScope and presented at the African Union for Housing Finance conference it was found that the continent is in serious need of housing finance.
By Issa Sikiti da Silva 7 Sep 2011 13:30
Western Union, the multinational company specialised in money transfer, is celebrating its 160th anniversary by launching a global online network - a Facebook-linked platform meant to hunt for the most networked person in the world. The South African launch took place yesterday, Thursday 4 August 2011, in Rosebank simultaneously with Ghana, Kenya and Morocco.
By Issa Sikiti da Silva 5 Aug 2011 12:05
Subscribers to DStv Access, Family and Compact bouquets across Africa can now watch African league football matches on SuperSport. Viewers are able to watch selected live soccer games with effect from Monday, 1 August 2011 following the launch of SelectSport.
By Carole Kimutai 2 Aug 2011 09:47
Neo@Ogilvy's global CEO, New-York based Nasreen Madhany, has been visiting South Africa for a corporate summit, where she talked up the role emerging markets will play in the future profitability of her company.
By Herman Manson 5 Jul 2011 13:30
The events and developments of the past six months in Africa have demonstrated that the rise of social media has not only revolutionised the business environment, but also redefined the political scene by shaking the foundation of dictatorship, lack of service delivery and corruption for the first time since the dawn of independences.
By Issa Sikiti da Silva 5 Jul 2011 10:14
"African people - like me - are completely disillusioned with the performance of their leaders because of what they have done and what they are doing, and for me these people should not be called leaders, but rather the elite," Moeletsi Mbeki, brother of former South African president Thabo Mbeki and chairman of the SA Institute of International Affairs, said, speaking at the CNN-MultiChoice media forum currently taking place in Bryanston, Johannesburg, on Friday, 24 June 2011.
By Issa Sikiti da Silva 24 Jun 2011 11:56
South Africa has emerged as the most valuable nation brand on the African continent in 2011, scoring a value of US$149.7 billion, distantly followed by Egypt (US$79.2 billion) and Nigeria (US$56 billion) in third place, while MTN is voted Africa's most valuable corporate brand, according to a UK-based Brand Finance study's findings released today, Wednesday 25 May 2011, in Johannesburg by the Brand Leadership Academy.
By Issa Sikiti da Silva 25 May 2011 13:45
A billion Africans and 50 million bank accounts. In South Africa, credit cards are used by only 16.5% of the population (2008). No African country comes close to 1% of total retail spend spent online - the magic figure which constitutes the tipping point for digital retail growth. No wonder, then, that the ecommerce market in Africa hasn't bloomed.
By Herman Manson 12 May 2011 18:55
As concern mounts over the fate of Anton Hammerl, a South African photographer missing in Libya alongside two US journalists and one Spanish photographer, the Presidency said yesterday, Wednesday, 20 April 2011, that President Jacob Zuma has been briefed on the attempts made by the SA mission in Libya to locate Hammerl. Reports from Washington DC also suggest that the White House is very concerned about their well-being and it is trying hard to assist them in any way it can.
By Issa Sikiti da Silva 21 Apr 2011 11:10
A global study conducted by TNS Research Surveys shows that South Africans' unconditional love for handsets - more than content as it is in developed markets - is beginning to change and will even shift faster as bandwidth improves, and as cheaper smartphones appear on the market - probably from China.
By Issa Sikiti da Silva 21 Apr 2011 09:37
The fundamental reason that many African governments ban and harass the media has more to do with personal connotations than other issues, Kenya's Henry Maina, director of Article 19 Eastern Africa, told delegates at the two-day Regulations and Rights media conference last week in Johannesburg.
By Issa Sikiti da Silva 16 Mar 2011 10:22
There is some substantiated regulation of what the media can do and what it cannot do, but the balance must be struck between what the law has prescribed and freedom of expression, Prof Dario Milo, Wits University media law visiting professor and Webber & Wentzel partner, said last week in Johannesburg at the two-day Regulations and Rights media conference.
By Issa Sikiti da Silva 15 Mar 2011 14:01
As governments across the African continent come under increasing pressure from critical media, 'vulture' ruling parties believe the only way to deal with this 'surrogate opposition' is to regulate it through statutory mechanisms that will eventually dent its wayward reporting. But some African voices of reason, such as Zambia's Fred M'membe, argue that the restriction of good media never produces good media.
By Issa Sikiti da Silva 14 Mar 2011 10:50
Due to the lack of a strong and united political opposition, the media in Africa, at least those that are critical of government policies, becomes a powerful force called a surrogate opposition, Prof Tawana Kupe, dean of faculty of humanities at Wits University, said this week in Johannesburg.
By Issa Sikiti da Silva 11 Mar 2011 10:29
Until 1992, journalists and editors in Ghana, and the independent media in general, have suffered a lot at the hands of undemocratic regimes, which cracked down on critical reporting and imposed strict restrictions limiting media freedom. As a new, liberal constitution was being written in 1992, media activists came out guns blazing, demanding that media suffering end and reporting become free. [view twitterfall]
By Issa Sikiti da Silva 10 Mar 2011 10:06