When Mount Everest Mineral Water Ltd drew up a new game plan for its mineral water brand, Himalayan, it was sure that the bottle had to pack more than just water. It had to tell consumers a story about the brand, its iconic source and the link with Indian mythology. 4 Aug 2008
Wine makers experiment with snob-defying packaging. 28 Jul 2008
One of packaging's most important functions is to entice consumers to buy the product. Oh sure, there's those more lofty, generally more admired traits of protecting the product, ensuring it gets to market and all that stuff. 24 Jul 2008
US company Conwed Global Netting Solutions has recently launched its new environmentally-friendly Vexar Compostable Netting product - and it is environmentally friendly: it breaks down and becomes compost. 17 Jul 2008
Chilealimentos, the association for the Chilean food industry, has announced a new voluntary labelling system that will replicate the Guide of Daily Amounts (GDA) system used in the EU. 1 Jul 2008
NEW DELHI, India, 6 June - There is one more reason why your grocery bill may shoot up in the next few days. Packaging costs are expected to rise substantially, which could push up the prices of branded consumer products. 10 Jun 2008
Rainbow FoodSolutions has launched its new Flavourburst Meal Cut Portion (MCP) range and says feedback from the trade has been positive. 9 Jun 2008
Beauty is no longer just skin deep. Latest research from Mintel Global New Products Database (GNPD) Cosmetic Research shows that over 2800 ethical cosmetic and skincare productsa were launched in the US last year. And in just the first five months of 2008, more than 1800 new ethical beauty products have appeared on retail store shelves. 6 Jun 2008
Moag Bailie Design Consultants were tasked to design the highly visible packaging for the launch of MAQ auto, a line extension of the latest success story within the increasingly competitive washing powder market. 19 May 2008
Packaging Digest had the opportunity to talk with Humberto Garcia, packaging manager for environmental sustainability at Unilever, a major packaged goods company serving a global market. In the discussion, Garcia shares his views on sustainability and how it impacts Unilever. 14 May 2008
Nutrition labels on foods that have been fortified with vitamins and minerals are not to be trusted, a study of common products reveals. 14 May 2008
Tiger Brands' Albany bakeries have launched SA's first biodegradable bread bags. 9 May 2008
The packaging machinery market projected to cross the $40 billion mark in 2012, according to new report by Global Industry Analysts, Inc. 22 Apr 2008
Twinings, a leading provider of fine teas - they sell 200 different teas in 100 countries - has just revitalised the design of the packaging for their English Breakfast and Earl Grey tea-bag boxes. 15 Apr 2008
The health department would shelve plans to label certain foodstuffs as non-essential for a healthy diet in the upcoming regulations on food labelling and advertising, it has announced, succumbing to pressure from the food industry. 2 Apr 2008
Nampak Cartons & Labels helped Surf extend its consumer ‘proof of whiteness' promotion by incorporating the novelty test card on all 1kg packs of Surf Superblue. 25 Mar 2008
New US research reveals that 'lack of time' is a key inhibitor to branding and packaging innovation for consumer goods companies. 21 Feb 2008
Meticulous planning, good communication and brilliant teamwork and support are at the heart of an 11-week project that saw Nampak Liquid move its entire PET production facility from Isando on the East Rand to Industria, west of Johannesburg's CBD. 18 Feb 2008
The establishment of the first BEE sheet plant in South Africa has been made possible by Nampak, Africa's largest packaging company. 13 Feb 2008
Recycling can play a major role in alleviating the country's energy crisis, says a senior Cape Town official, with eye-opening statistics to back up this claim. 11 Feb 2008