Sharon Keith made a name for herself as marketing director at Coca-Cola Africa, but is now bubbling over with the need to pursue other professional and personal interests. Here, Keith shares top highlights from the first Share-A-Coke campaign to the Rainbow campaign that went on to win both a Gold Cannes Lion and the internal Coca-Cola Bravery Award...
When I grew up, there was never much money in the house. And, with Irish ancestry, I have a fear of poverty in my DNA, which can probably be traced back to the Irish Famine. So, I am careful with money...
Andile Khumalo has become House of Brave's new non-executive chairman. This follows House of Brave's BEE transaction earlier this year that saw group CEO Karabo Songo and chief future officer Musa Kalenga acquire an initial 25.1% of the Group...
Pick n Pay Fresh Living was one of the big winners at the annual PICA Awards held on 15 November at Emperors Palace, Johannesburg, scooping Best Supplement for 'Wonderful World of Green', Best Magazine Retail and Consumer Goods, Editor of the Year (Customer) for Justine Drake and the coveted Customer Magazine of the Year.
Skills development is still a major focus in South Africa. Businesses are incentivised to implement clearly defined skills development programmes. Although businesses can see almost immediate benefits through tax and skills levy rebates and better B-BBEE scores; are these programmes positively affecting the performance of employees and the organisations they work for?
As part of their annual year-end function, CoreXalance awarded the financial departments of the media owners they do business with. Photos of the cocktail evening and ceremony held earlier this month are available on the CoreXalance website.
The EXSA Awards - the "Oscars" of the exhibition industry - will take place tomorrow, 21 November, at Montecasino. The theme for this year's event is "Wheels and Heels", and was inspired by the creativity of the industry, as well as the speed required to perform many of the feats that are accomplished in record time!
We all know the term 'less is more', but in a busy and complex world it is often forgotten. For a brand to say more and have optimal impact it needs to say less, less grey, less of the same, and more difference, more relevance. Simple doesn't mean easy though, and that's where the craft comes in. The craft of simplification.
Following on the heels of the latest Panda update, Google announced the new Penguin update - both algorithmic changes that would quash websites that offer no real value to users who are searching for relevant, quality information.
The Association for Communication and Advertising (ACA) will hold its 65th AGM at 3pm on 4 December 2012, at which time its board directors will be constituted. Interested parties should nominate board candidates before noon on Friday, 23 November 2012.
Attended by business leaders in the South African recruitment industry, the ninth annual Recruiter Awards ceremony was held earlier this month. Hosted by CareerJunction, it was a celebration of recruitment excellence, as voted for by online job seekers, who were able to cast their vote online for the agency they felt had excelled in their field of expertise.
We all recognise them, we all love them and we all want them. Yet iconic brands are rare. An iconic brand is able to punch far above its weight. Most iconic brands do not spend a fortune on marketing - they attain gravity naturally as consumers tune into them. Whatever they do creates impact way beyond their magnitude. (video)
Daily Maverick and iMaverick's annual conference, The Gathering, has had a change of date in order to accommodate parliament's schedule. The conference will now take place on 23 November 2012 at Johannesburg's Victory Theatre from 8.30am-5.30pm.
The 2012 PICA winners were announced late last week at the annual awards ceremony held at Emperors Palace in Joburg. Hosted by MPASA, celebrating the achievements of the magazine and publishing industry, the emcee for the evening was SA celeb Katlego Maboe.
Commercials production company, Picture Tree, has kicked summer off with the new TVC for Vodacom and their "If it's nice, you get it twice. Double your summer" campaign. Featuring almost all of South Africa's best-loved twin celebs, it plays on the notion of having double of everything.
Times Media, the listed entity that owns Avusa, says it will focus on reducing the group's debt and improving revenue and operating margins following a trading update on Friday, 16 November 2012, that revealed a very subdued performance.
In what has been dubbed as the 'First in Africa', some of the leading experts in social media, branding, corporate governance, fraud investigation and fraud prevention will together put the 'FraudScape' (Fraud Landscape) into context within this ever-changing social media environment that all organisations find themselves in.
After having been awarded the exclusive advertising rights for Botswana's SSK International airport in Gaborone, for another consecutive term, Alliance Media Botswana has successfully installed a number of key sites within the new airport.
Judge Nomsa Khumalo of the Pretoria High Court ruled that the NPA had failed to argue that there were grounds for an urgent interdict against the Sunday Times for wanting to publish "How Zuma got off the hook". Minister of Police Nathi Mthethwa has also conceded that the arrest of Sunday Times journalist, Mzilikazi wa Afrika, was wrongful and agreed to pay him R100,000 in damages and to pay the newspaper's legal costs.
Through his recent success, 34-year-old, Korean K-pop superstar Psy, has had the president of the United States joke about being able to do his silly horse dance, got him photographed with Ban Ki-moon, and featured on The Ellen DeGeneres Show, teaching Britney Spears and mums across America his Gangnam Style dance. (video)
Making your exhibition stand 'stand out' in an exhibition hall isn't easy. This is why Scan Display, designer and supplier of exhibition and event infrastructure, is constantly searching for innovative new products for its clients.
I have heard of many "boss-hates-subordinate" stories and I know many young and ambitious professionals who are complaining of "horrible bosses". I don't have to be a psychologist or a sage to cerebrate that fear and insecurity are two of the causes of hate, spite, backstabbing and conniving in many boss-subordinate and other workplace relationships in many organisations - be it government or the private sector.
Europcar has launched a new travel app, Road Tripper, as a Facebook travel application. It is designed to get South Africans to share their favourite travel routes as well as tips and suggestions on the best places to visit.
When Sweet Spot Content received the brief from agency Lowe and Partners, it was challenged to create a 'different' world that would emulate the experience of eating and enjoying a Cornetto Black and White ice cream. (video)
The International Reporting Project (IRP) has announced that applications are now being accepted for two new kinds of global reporting grants in 2013. For the first time in its history, each of these two new fellowship programs will be open to non-US media professionals as well as to US citizens.
The winners of the Sunday Times Top 100 Companies awards were announced at the Sandton Convention Centre in Johannesburg late last week, with the top award going to Capitec Bank Holdings, as the Top Company of the Year. Capitec won in 2010 and was ranked second last year.
In a passage borrowed from Columbia Business School professor, Sheen Inyengar's book, The Art of Choosing, she makes her point that although everyone believes they are unique, we are actually more alike than we think. Barnum Effect statements like this are often used by mentalists, fortune tellers and clairvoyants to make "accurate" predictions about their subjects. And I've seen them used in marketing research.