Brand South Africa's new chief marketing officer, Linda Sangaret, has a host of international experience with South African Tourism, in business and as a diplomat, that she hopes to put to good use in building the brand reputation...
'Accidental entrepreneur' Ravi Naidoo lets us in on why Design Indaba has turned the usual design philosophy of 'less is more' on its head: 'More is more' means this year's conference attendees will get more inspiration, more immersive experiences and more examples to reboot your creativity...
Women in Action (WiA), a group of pastors' wives from the Universal Church of the Kingdom of God (UCKG), is proud and honoured to announce its membership of the Union for International Cancer Control (UICC).
Thousands of travel professionals from across the globe gathered in Durban, South Africa, this month for Indaba 2012, Africa's largest travel trade show that aims to demonstrate there is more to destination marketing on the continent than luxury safaris and adventure tourism.
Cape Town-based Tractor Outdoor has been awarded a Silver Obie Award for their "Emirates Vertical Garden" campaign in Kloof Street, Cape Town. This was announced at the 70th Annual Outdoor Advertising Association of America's awards ceremony at the Fontainebleau Hotel in Miami.
Pendoring has added eNuus as bronze sponsor for its 2012 Advertising Awards, after the programme announced its support. The nightly newscasts at 7pm has found favour with Afrikaans viewers after its launch in July 2010.
With more than 50 years of soup making tradition, Royco continues the promise of great tasting satisfaction with fresh looking packaging, exciting flavours, new pack formats and an exciting, market first, a kids' range innovation.
Mi Casa's brand new video for "La Vida" (meaning "Life") was launched as a fully animated and stereoscopic 3D production this month. The music video transports the three Mi Casa band members into a virtual world of plastic block toys. (video)
The MDDA/SANLAM Local Media Awards 2012 includes the inaugural Rantho/Letsebe Community Media Achievement Award and will be presented at a gala dinner at the Coastlands Umhlanga Hotel, Durban, on Friday evening, 18 May.
I couldn't help but be grateful for what the birth of experiential marketing has done for our profession. From a production perspective, there is now global recognition of a specialised multifaceted skillset that allows us to transcend the basic associations of toolkits and tape measures.
NEWSWATCH: Tony Howard, chief executive of Independent News & Media South Africa (INMSA), has refuted the 'cost efficiencies' figure of R100m that has been circulating in INMSA newsrooms, reports IOL. Meanwhile, the competition tribunal has approved the merger between Media24, the Paarl Media Group and the Natal Witness, reports I-Net Bridge.
Online reputation management (ORM) is the discipline of monitoring and analysing the reputation of a person, organisation or industry. Far from only using it as a crisis management tool, it can also deliver benefits to businesses that use it in a more proactive manner by analysing content across all types of online media.
Noting the consumer need for relevant and regional content on commuter channels, Massiv TV began offering regional content in all its vehicles across South Africa. Seen as a first in South Africa, it allows more effective communication and commuter interaction to 4.3 million monthly viewers.
According to Department of Higher Education and Training (DHET), since 1994, the provisional number of international students in South Africa's 23 universities grew dramatically - from 12 600 in 1994, to more than 64 784 in 2010. About a quarter of these are studying postgraduate qualifications.
Asics received the Silver Award for best stand design at the Two Oceans Marathon expo which took place at The Good Hope Centre, Cape Town. 130 exhibitors promoted products and services to the running industry and 50 000 visitors!
NEW YORK, US: Out of a total of 91 Pencil winners representing 17 different countries awarded at the 2012 One Show Interactive in New York City on Friday night, 11 May 2012, South Africa scooped one Gold Pencil and one Bronze. For the first time ever, there was a tie Best-of-Show 72andSunny for "MFCEO"for K-Swiss and DDB Paris for "A New Warrior" for Greenpeace. [multimedia]
The Jupiter Drawing Room (South Africa) is the only African agency to feature in the 2012 edition of 'The World's Leading Independent Agencies' and reportedly the only agency in the world to have featured consecutively for the last five years.
Static skyscrapers and icons, coupled with digital ad screens, have been used to great effect for Footwear Trading in Cresta, Eastgate, Menlyn, Gateway and Sandton City shopping malls, as it extends its awareness beyond the retail store boundaries on a four-month campaign for its sub brands, Diesel, Skechers and Levi's.
NEWSWATCH: According to IOL, an IFP MP, Albert Mncwango, said yesterday that the proposed Protection of State Information Bill is worse than apartheid - so he should have an interesting week. Meanwhile, north of the border, a New Zealand photojournalist has been released after 25 days of "hell" after being arrested in Zimbabwe, reports Mail & Guardian.
In 1994, with the end of apartheid, South African universities opened up to the world. Recent research shows that if desirability is any indication, Africa is taking its rightful place in the world as an emerging centre for higher education.
Building on the partnership success of 2011, integrated communications agency, Waggener Edstrom, will continue to invest in students from the University of Johannesburg's (UJ) School of Communications in 2012, by equipping students with the latest tools and resources to enter the competitive field of public relations and communications.
The Government Communication and Information System (GCIS) has been allocated an additional R19.5m to increase the print run of its Vuk'uzenzele newspaper, which has published over 50 million copies in all the country's official languages, including Braille, the Minister in the Presidency for Performance Monitoring and Evaluation Collins Chabane says.
The Sunday Times Generation Next awards are set for 31 May! With Bonang Matheba (2011 Coolest Local Female TV Star) as host, and entertainment provided by award-winning local band Liquideep, the event promises to be a dazzling occasion.