BizTrends 2018


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Manufacturing Indaba 2018

Design Indaba 2018: A copywriter's expert opinion
Design Indaba 2018: A copywriter's expert opinion

No, I'm not a designer, but I am a human being. And Design Indaba 2018 spoke to me like one...

By Jeff Harvey 21 hours ago

Fundamentals are key to creating a strong and lasting brand
Fundamentals are key to creating a strong and lasting brand

A clear understanding of the branding process is essential for entrepreneurs, business owners and brand managers when starting a new venture or developing a new product - doing this upfront just makes sense...

By Raymond van Niekerk 23 hours ago

Media resources launched for Rugby Africa Gold Cup
Media resources launched for Rugby Africa Gold Cup

A new logo has been released and a special press section has been developed as a resource for the media, as it gets closer to Rugby Africa Gold Cup kick off...

58 minutes ago

Call for applications: Google Deep Learning Indaba
Call for applications: Google Deep Learning Indaba

Applications are now open for the second Deep Learning Indaba which aims to strengthen the foundations of African machine learning and to increase the participation of African researchers in the field...

59 minutes ago

#WTMA18: Changing the digital narrative for destination marketing organisations
#WTMA18: Changing the digital narrative for destination marketing organisations

Sharing some of his most favourite passions including surfing, balloons and unicorns, Cape Town Tourism CEO, Enver Duminy took us through the destination marketing organisation and its relevance in a digital world during his talk at this year's World Travel Market Africa...

By Robin Fredericks 19 hours ago

New technologies are invading fashion boutiques. Credit: Pinsetti/Pixabay
Digital by design: how technology is breathing new life into the fashion business

Marketplaces, online platforms, customised offerings, virtual fitting rooms and other innovations are all examples of the "phygital" transformation of fashion retail...

By Céline Abecassis-Moedas and Valérie Moatti 19 hours ago

Image ©
Two lessons from the Green Mill Cocktail Lounge

Chicago. It's almost midnight and it's cold. But not too cold. It's the kind of cold that makes you alert. It gives the evening a crispness and makes the neon signs a little sharper...

By Damon Stapleton 19 hours ago

Checkers swops Little Shop for eco-friendly seedling kits
Checkers swops Little Shop for eco-friendly seedling kits

In a follow-up to the Checkers Mini Shop collectables craze launched in 2016, the retailer has announced its newest campaign consisting of environmentally-friendly Little Garden seedling kits...

19 hours ago

Go big, or go boutique? What to consider when appointing a PR agency
Go big, or go boutique? What to consider when appointing a PR agency

The 90s sales slogan reads: "Go big or go home!" Does this kind of thinking still apply today?...

By Maiyo Febi 19 hours ago

#BehindtheSelfie with... Franco D'Onofrio
#BehindtheSelfie with... Franco D'Onofrio

This week we find out what's really going on behind the selfie with Franco D'Onofrio, founding partner of Twiga Communications...

By Leigh Andrews 19 hours ago

Building out a new communications world through the blockchain
Building out a new communications world through the blockchain

Carrie Daly looks at some interesting ways in which the blockchain can be applied in the field of communications...

By Carrie Daly 20 hours ago

The slow burn impact of the Cambridge Analytica scandal
The slow burn impact of the Cambridge Analytica scandal

The fires of media may burn bright and fast, often fading from memory just as quickly, but this revelation looks set to simmer, explains Richard Bensted...

By Richard Bensted 20 hours ago

Summit connects disabled learners to potential employers
Summit connects disabled learners to potential employers

Hundreds of disabled learners had the opportunity to meet corporates seeking to employ people with disabilities...

23 hours ago

Business events can lead the growth of African tourism
Business events can lead the growth of African tourism

As the economy continues to shift from being resource-based, knowledge industries such as tourism will become more sophisticated and important and while business travel makes up just a quarter of the overall tourism pie, its potential extends far beyond its current nominal contribution...

By Yugashnee Naicker 23 hours ago

If the future in Africa is mobile, identity verification is paramount
If the future in Africa is mobile, identity verification is paramount

Mobile operators are becoming an important provider of, and platform for, a growing range of services. As a result, the ability to verify customer identity is becoming a business imperative for mobile operators...

By Sherry Zameer 1 day ago

VML's ‘Stop the Cycle’ campaign for Huffington Post.
D&AD Awards Pencil winners - Day 2

Day two's results revealed South African agencies Joe Public United, VML South Africa, Grey SA and TBWA\Hunt\Lascaris, amongst the overall winners announced...

1 day ago

'Africa Rising' is a global megatrend - Euromonitor
'Africa Rising' is a global megatrend - Euromonitor

Euromonitor International has just released a Shifting Market Frontiers Megatrend forecast in which it pegs 'Africa Rising' as a megatrend...

By Louise Marsland 1 day ago

Screengrabs from the ad.
#OrchidsandOnions: Getting lost in translation is one thing, but using someone else's incorrect, and dangerous, garbage is something totally different

I am not always convinced that a brand which makes arbitrary funny gags as "content" - which is light on, or even missing, a marketing message - is doing the right thing. A brand exists to sell its product or service, not to entertain...

By Brendan Seery 1 day ago

Jury chair, Elizabeth Windram, JetBlue Airways.
Effective Social Strategy shortlist for Warc Awards announced

The Warc Awards released the shortlist for the Effective Social Strategy category - a search for marketing initiatives that link social strategy to business success...

1 day ago

#Newsmaker: Engage Joe Public's Reatile Tekateka
#Newsmaker: Engage Joe Public's Reatile Tekateka

Following Joe Public United's appointment of Reatile Tekateka as managing partner to head up its Engage Joe Public division, we interviewed her to find out why she's excited to grow the group's reputation management offering...

By Jessica Tennant 1 day ago

Professor Kelly Chibale
Local scientist makes it onto Fortune's World's Greatest Leaders list

The founder and director of Africa's first integrated drug discovery centre, Professor Kelly Chibale, has been named as one of Fortune magazine's World's Greatest Leaders for 2018...

By Kim Cloete 1 day ago

#WTMA18: How small travel and tourism companies can market themselves effectively
#WTMA18: How small travel and tourism companies can market themselves effectively

Day one of WTM Africa 2018 saw Big Ambitions director of promotions, Natalia Rosa, share her insights into marketing for small tourism and travel companies...

By Robin Fredericks 1 day ago

Matthew Buckland.
Matthew Buckland on reigniting Burn Media

Matthew Buckland explains his latest role change at Creative Spark, what it means for Burn Media going forward, and the biggest digital media trends he's anticipating from 2018...

By Leigh Andrews 1 day ago

Small businesses should take advantage of Google's new "mobile-first" approach
Small businesses should take advantage of Google's new "mobile-first" approach

In March Google announced it had started rolling out a phased approach to the long-awaited implementation of "mobile-first indexing". Since then Google's search algorithms have shifted to using the mobile version of a website's content...

1 day ago

12 top young African tech leaders of tomorrow
12 top young African tech leaders of tomorrow

Africa is fast becoming a key global tech market, and many of the tech leaders of tomorrow are emerging from the continent with Africa's international ambitions and potential firmly in their grasp...

By Peter Pedroncelli 1 day ago

Cape Chamber launches marketing initiative to help new businesses
Cape Chamber launches marketing initiative to help new businesses

The Cape Chamber of Commerce and Industry has found a way to help new businesses market themselves at a fraction of the normal cost...

1 day ago

Amsterdam workspace concept comes to SA
Amsterdam workspace concept comes to SA

Following last month's launch of the Amsterdam-based workspace concept, Spaces at Atrium on 5th in Sandton, I interviewed Dutch founder Martijn Roordink to find out what it offers the South African workforce besides a place to plug in your laptop, and for his views on this new way of working...

By Jessica Tennant 1 day ago

#WTMA18: An inside look at the Google Trekker Project
#WTMA18: An inside look at the Google Trekker Project

This was more than just putting South Africa on the map, it was a nation-building project with a common cause...

By Robin Fredericks 1 day ago

South by Southwest film festival from a South African creative's perspective
South by Southwest film festival from a South African creative's perspective

This year's South by Southwest film festival was "some kind of collective consciousness" according to Daniel Schoeman, creative technologist at TBWA\Hunt\Lascaris...

By Jessica Tennant 1 day ago

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