Online travel agency Travelstart expands to Turkey

Travelstart was launched in South Africa in 2006 by online travel entrepreneur Stephan Ekbergh. "Launching in Turkey has been a huge initiative for us and one that we are very excited about," he says. "While other emerging markets have provided their own challenges for us, we look forward to being in Turkey - a country which is already rich with strong local online travel competition. However, we are confident that our own flair will differentiate us by bringing consumers simplicity and low prices with a strong focus on customer service."

The company will trade as Geziko in Turkey - Gezi meaning travel/trip/journey - creating a local brand specifically for Turkey.