"In our industry it is imperative that locals have easy and affordable access to all of the Cape's tourism experiences. Not only is this important for businesses, particularly during the winter months when tourism to Cape Town takes a slight dip, but it is also important for locals to experience these offerings first hand so that they may better understand and have pride in where they come from, and then share their love of this city with the rest of the world," says CEO of Cape Town Tourism, Mariƫtte du Toit-Helmbold.
"Through our I?Cape Town Facebook page and the growing conversation on Twitter, we have proven that Capetonians are the biggest lovers and best ambassadors of their own city. This is their month to celebrate our iconic gems and to discover the unexpected in their city by venturing beyond their own back yards," she says.
Besides Cape Town regulars such as the many craft and food markets dotted around Town, live music gigs, comedy evenings, theatre productions and supper clubs, there is an abundance of events and happenings taking place in Cape Town this September.
Cape Town Tourism is also running a #LoveCapeTown photo competition. Entries have already closed, but the portal opened on Wednesday, 5 September for public voting and will close again at on Wednesday, 26 September 2012. The winner of the #LoveCapeTown photographic competition will walk away with R10 000 in cash.
For a comprehensive events listing during September, go to www.capetown.travel/events.