WTM Africa 2018 records 18% increase in attendees

After a successful three days in the host city of Cape Town, WTM Africa reports that its pre-audited statistics show an 18% increase in visitor numbers in comparison to 2017...

Issued by World Travel Market Africa 17 May 2018

#WTMA18: Championing African women in travel - Q&A with Alessandra Alonso

The inaugural Women in Africa Forum took place during World Travel Market Africa 2018. Hosted by Women in Travel CIC founder Alessandra Alonso, the forum aimed to highlight the importance of women entrepreneurs in Africa...

By Ruth Cooper 14 May 2018

#WTMA18: Digital as the predominant channel for travel

Working with destinations around the world on their digital strategies, Cook and his team have been witness to how tourist boards, government and private sector associations adapt and grow in the travel space...

By Robin Fredericks 10 May 2018

#WTMA18: Experiencing the wild with Aquila Safaris

Aquila Safaris in association with World Travel Market Africa invited us to get a taste of its own brand of wild during an overnight stay. Just two hours' drive from Cape Town, this gem of natural beauty welcomed us to its vibrant and breathtaking surrounds which could easily leave anyone in awe...

By Robin Fredericks 3 May 2018

#WTMA18: Six trends driving growth and change in African tourism

Each region is different and coping with different tensions. Mature economies have been struggling to maintain positive growth, and emerging markets have had their own challenges to deal with...

By Cari Coetzee 3 May 2018

#WTMA18: Experiences, the Reunion Island X-factor

Reunion Island - an island know for its spectacular beauty, diverse landscapes and a volcano that is quite fond of erupting - was one of the many tempting island destinations on display at WTM Africa 2018...

By Cari Coetzee 26 Apr 2018

#WTMA18: Changing the digital narrative for destination marketing organisations

Sharing some of his most favourite passions including surfing, balloons and unicorns, Cape Town Tourism CEO, Enver Duminy took us through the destination marketing organisation and its relevance in a digital world during his talk at this year's World Travel Market Africa...

By Robin Fredericks 25 Apr 2018

WTM Africa 2018 sets positive tone for tourism sector

Tourism contributes more than R400bn to South Africa, around 8% of the gross domestic product (GDP), and is viewed as the potential antidote to an unemployment rate that was at 27% in March 2018...

By Danny Bryer 24 Apr 2018

#WTMA18: How small travel and tourism companies can market themselves effectively

Day one of WTM Africa 2018 saw Big Ambitions director of promotions, Natalia Rosa, share her insights into marketing for small tourism and travel companies...

By Robin Fredericks 24 Apr 2018

#WTMA18: An inside look at the Google Trekker Project

This was more than just putting South Africa on the map, it was a nation-building project with a common cause...

By Robin Fredericks 24 Apr 2018

#WTMA18: A wrap on three days of travel trade success

With travel trade from all over the world in attendance, a 6% increase in pre-scheduled appointments and marked growth in exhibitors, WTM Africa 2018 closed its doors to its most successful exhibition to date...

23 Apr 2018

#WTMA18: Day two tourism business highlights

"It's always fantastic to see how WTM Africa allows attendees the platform to write productive business and make genuine connections that will indeed further tourism."

20 Apr 2018

#WTMA18: First day highlights from meetings, networking and events

Travel trade show World Travel Market Africa 2018 opened its doors at the CTICC in Cape Town on 18 April 2018 - welcoming a host of travel professionals eager to meet, network and consolidate business...

19 Apr 2018

#WTMA18: New 28-destinations strong Cape Way circular route to boost local tourism

World Travel Market Africa 2018 will see the launch of a new route combining popular tourist hotspots with some unknown and unique Cape destination...

18 Apr 2018

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