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Biz Takeout's

Episode 192: Zero Negative Energy launch with Adidas.

Date: 20 Oct 2016
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Making innovation happen

Airbnb had 68 rejections. A lot of people laughed at them. Their success, while seemingly so obvious today, was not obvious in the beginning...

By Danette Breitenbach 5 hours ago

Digital transformation driven by customer experience

According to Forrester, perceived value is equal to experience over expectation. Customers have higher, and higher expectations of customer experience and social media channels...

By Craig Terblanche 2 hours ago

What's your consumer 'share of intent'?

Digital marketing is an extremely innovative and creative industry that explores ways to bring people closer to brands through digital channels. Share of intent, coined by Google, is a powerful metric...

By Mike Saunders 3 hours ago

Chris Borain elected new IAB SA chairperson

Following yesterday's AGM, the IAB has announced its new industry chairs: Chris Borain, group commercial director at the Mail & Guardian Group takes on the reins as new chairperson, with Paula Hulley from Gloo@Ogilvy elected as vice chairperson...

23 hours ago

Retargeting/Consumer privacy = Value exchange?

It's happened to all of us. Getting a message just before lunch advertising a special on the specific type of hamburger you like to eat - at a restaurant only a minute from your current location...

By Mari-Louise Kaplan 23 hours ago

ABF Pub Quiz to raise funds for our advertising colleagues

The year is almost over but not everyone will be having a jolly festive season this year. It's been a tough time for many in the advertising and communications industry which is why it's important that we support one another...

Issued by Advertising Benevolent Fund 9 minutes ago

Two township women taking the advertising world by storm

Emlo Communications is proud to announce that it has been appointed PR agency to Cheri Yase Kasi; a 20-month old creative agency that is making waves in the experiential marketing and commercial eventing space...

Issued by Emlo Communications 55 minutes ago

What is 'transparency in business'?

"Transparency in business" is a phrase that is becoming more and more common under managers, owners, and leaders. But, what does all of this actually mean?...

Issued by Field Office 1 hour ago

What media measurements count in terms of African audiences?

Across Africa, digital and mobile media is transforming communication and, in order to do media and media research successfully, marketers need to make sure that they are focusing on the metrics that deliver value and the best results...

13 minutes ago

Celebrating the educators that shape SA's future leaders

To celebrate National Teachers' Month, Pick n Pay School Club spent time interviewing and profiling the educators (who are often under-celebrated) who go the extra mile for their learners, in and out of the school environment...

Issued by HDI Youth Marketeers 40 minutes ago

Alliance Media partners with Botswana at 50

Botswana celebrates its 50th year of independence this month and Alliance Media, who has been operating in Botswana for 18 years of this period, is joining in the celebrations...

Issued by Alliance Media 2 hours ago

Finalists of South African Small Business Awards announced

The National Small Business Chamber (NSBC) has announced South Africa's Top 20 Small Business & Entrepreneurship Award winners and the finalists of the 2016 South African Small Business Awards...

4 hours ago

SAFREA rejects calls for 'volunteer' and low-paid journalists

The SA Freelancers' Association rejects a recent call by Mail & Guardian Africa for 'volunteers' to submit news and opinion content, seeing it as part of a worrying trend of devaluing media talent in the local news industry...

Issued by SAFREA 11 minutes ago

Twitter to cut 9% of staff, plots new growth strategy

NEW YORK: Twitter announced plans on Thursday to cut nine percent of its workforce as the struggling social network reaffirmed its strategy to drive growth after failing to find a buyer...

5 hours ago

Business can learn from top sports performers

One can easily draw an analogy between the top-performing companies or entrepreneurs in tough times and top-performing sportsmen in a high-pressure arena, in the sense that both decide not to 'cut and run'...

By Karla Fletcher 4 hours ago

Red Cherry produces Boxer Superstores TV show that makes South Africans' dreams come true

Red Cherry joined forces with a Boxer Superstores self-conceptualised campaign, in collaboration with Sunlight, to produce the heartwarming TV show, Dreams Come True...

Issued by Red Cherry Media 40 minutes ago

#StopDaylightRobbery campaign brings transparency (and chainsaws) to financial services

In order to shine a light on what financial services provider 10X Investments calls "daylight robbery", the company partnered with advertising agency M&C Saatchi Abel to create a hard-hitting and highly visual campaign...

Issued by M&C Saatchi Abel 1 hour ago

Ten MBA students are CEO for a Day

For the third year, Odgers Berndtson Sub-Saharan Africa ran its CEO for a Day Initiative, as a way for South Africa's top CEOs from the private sector to engage with some of the top MBA students from leading business schools...

23 hours ago

Mark your emails with Stamps for Good and support a charity

Advertising agency, M&C Saatchi Abel and its client RocketSeed have launched a newly launched initiative, Stamps for Good, which is made up of ten virtual stamps linked to ten different charities...

23 hours ago

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Africa news

What media measurements count in terms of African audiences?

Across Africa, digital and mobile media is transforming communication and, in order to do media and media research successfully, marketers need to make sure that they are focusing on the metrics that deliver value and the best results...

13 minutes ago

Where journalists are murdered and killers go free

The Committee to Protect Journalists' 2016 Global Impunity Index spotlights countries where journalists are slain and the killers go free...

By Elisabeth Witchel 1 hour ago

Intra-Africa trade and investment key to the growth of Africa

The future for sustainable growth and development of Africa depends on increasing the levels of intra-Africa trade and investment within the African continent...

5 hours ago

The Internet of Things will change the world

The Internet of Things - an ecosystem of smart, connected devices and sensors that talk to each other and take independent, automated action - is here already and will become a part of our everyday lives...

5 hours ago

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Fitch acquires majority stake in StartJG Hong Kong

WPP has announced that its wholly owned operating company, Fitch has taken a majority stake in StartJG Hong Kong, a brand and customer experience design consultancy...

3 days ago

Thomson Reuters to open tech hub in Canada, add 400 jobs

OTTAWA: The Thomson Reuters news agency and financial information group will open a technology center in Toronto, adding 400 jobs over the next two years, the company announced on Friday...

11 Oct 2016

Hungary's biggest opposition newspaper suspended

Hungary's biggest opposition newspaper has been suspended, its owner said Saturday, stoking concerns about media freedom under right-wing Prime Minister Viktor Orban...

10 Oct 2016

Turkey media boss quits over 'hacked email' scandal

The chief executive of one of Turkey's top private media firms quit on Friday over emails purportedly showing him allowing the government dictate editorial policy but that he said were fake...

4 Oct 2016

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