Joint study reveals marketers are spending more time in meetings about collaboration than growing relationships with customers looking to more deeply engage with brands...
16 May 2018
How can you effectively form strong and meaningful relationships with your customers? The answer lies in your CRM (Customer Relationship Management) system...
James Kaiser 26 Jan 2018
The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...
Megan Bowman 19 Jan 2018
Tougher regulation, global supply chains, materials from fewer suppliers and consumer awareness are contributing to a rise in recalls, says Allianz Global Corporate and Specialty (AGCS) report...
5 Dec 2017
New research from Chief Marketing Officer (CMO) Council, SAP Hybris and SellingPower magazine indicates that sales and marketing need to own customer experience strategy...
19 Sep 2017
Will Google come to dominate the industry, leaving online travel agencies and others in its wake?
Stuart Pallister 21 Aug 2017
Research done by Yonder Digital Group found that UK consumers are as likely to share a good experience as a bad one...
4 May 2017
The Australian data analytics and marketing services company Skyfii has signed a Master Services Agreement (MSA) with the Woolworths Group and has already rolled out its ‘IO' Software as a Service (SaaS) platform subscription data analytics services to 126 stores...
2 May 2017