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BizTrends 2018


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#CannesLions2018: CEO Phil Thomas on the creative year ahead

Jon Ratcliffe sat down with Phil Thomas, CEO of Cannes Lions Festival, and spoke to him about his belief that there has been more change in marketing in the last year than the 10 years preceding it, and why they're launching 'ecommerce', 'experience', and 'social and influencer' Lions...

By Jon Ratcliffe 9 Mar 2018


Google and Common Ground launch 'Little by Little'

Common Ground partners with Google to launch 'Little by Little', a global campaign in support of the Sustainable Development Goals...

2 days ago


PyeongChang - Which company will win the medal for return on investment?

As the world's top winter sports stars showed off their athletic prowess in the snow and ice of PyeongChang last month, the thirteen worldwide Olympic sponsors who have helped fund the global spectacle, outdid each other to capture the attention of a billion-strong television audience...

By Dominique Turpin 5 Mar 2018


Viral app, Vero gets backlash over CEO's ties to Russia

The new viral app, Vero, has been receiving tons of flack over its CEO's ties to Russia, its privacy policy and its servers' inability to handle the overload of new users joining...

By Juanita Pienaar 1 Mar 2018


#KFCCrisis: The ABCs of KFC's FCK apology

NEWSWATCH: Last week, KFC London faced a chicken shortage as a result of "operational issues" with new delivery provider, DHL. This led to a temporary shut down of some 700 of its 900 branches - but they quickly crossed the road to the other side of the crisis...

By Leigh Andrews 27 Feb 2018


The smart strategy behind Tourism Australia's 'Croc Dundee' Super Bowl pitch to the Americans

Some may have cringed at the ad reinforcing stereotypes about Australians as hospitable bush-dwellers, but this is actually a good strategy...

By John Sinclair 20 Feb 2018


Young Ones Design Brief launched by The One Club, PartnersGlobal and United Nations

The One Club for Creativity, global peace organisation PartnersGlobal and the United Nations' Together initiative have joined forces to launch the first Young Ones Design Brief...

16 Feb 2018


"Financial advertising is far from boring": Cullinan SA on their Midas Award wins

While the advertising industry is cluttered with award shows, the Midas Awards that recognise the world's best financial advertising are ones to watch as this form of brand messaging is aimed at gaining the rarest kind of consumer trust imaginable. Here's how SA's own Cullinan agency recently proved its weight in gold...

By Leigh Andrews 15 Feb 2018


Gunn 100 results announced

The Gunn Report, the global index of creative excellence in advertising, has released the results of the newly launched Gunn 100 with SA in the 24th spot...

12 Feb 2018


#FairnessFirst: Why Trudeau will bounce back from #Peoplekind

In the wake of his #Peoplekind comment, a joke that "didn't play well out of context", The Evening Standard has provided a lookback on Trudeau's push for gender equality...

By Leigh Andrews 12 Feb 2018


'Panama Papers' law firm shuts down operations

The law firm at the heart of the "Panama Papers" global tax evasion scandal that brought down two world leaders announced on Wednesday it would shut down operations, citing negative press and what it called unwarranted action by authorities...

2 days ago


Singapore launches public hearings on 'fake news'

Singapore on Wednesday launched public hearings on possible legislation to combat "fake news" which critics said could be used to curtail free speech...

3 days ago


American Theatre Wing, The Broadway League to receive Lifetime Achievement Award from NYF

New York Festivals (NYF) International Advertising Awards will honour two of New York City's iconic theatre organisations, The Broadway League and the American Theatre Wing with the New York Festivals Lifetime Achievement Award...

13 Mar 2018


The finalists for Inma Global Media Awards announced

Finalists in the Inma Global Media Awards were announced today, spotlighting excellence in audience, revenue, and brand development by news media companies...

9 Mar 2018


Facebook pulls gun game from conservative gathering

Facebook pulled a virtual reality gun game from a major US conservative political gathering on Friday, saying the demo was a mistake given the recent deadly school shooting in Florida...

27 Feb 2018


Warc 100's top campaigns, agencies and brands for effectiveness

The 2018 Warc 100, an annual global index of the world's top marketing campaigns and companies based on their business impact has been released...

26 Feb 2018


Package and Product Design grand jury announced for NYF Advertising Awards

The members of the 2018 Package and Product Design Live Session grand jury has been announced by the New York Festivals (NYF) International Advertising Awards...

23 Feb 2018


Shortlist for 2018 AME Awards announced

New York Festivals AME Awards, for the World's Best Advertising and Marketing Effectiveness, announced the shortlist for the 2018 competition...

20 Feb 2018


Applications for the 2018 Cannes Lions Festival See It Be It opens

See It Be It has opened for applications for the 2018 Cannes Lions Festival with Spotify announced as the official partner...

13 Feb 2018


Finalists for NYF TV & Film Awards announced

Finalists for the New York Festivals 2018 TV & Film Awards have been announced...

12 Feb 2018

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