The fact that the global print industry was pondering its very survival at the eighth World Print Congress (WPC8) in Cape Town last week, in a congress more about the future of publishing as a media, makes it even all the more surprising that local publishers were absent in their droves. It's quite ironic that the only industry media there, in fact, was Bizcommunity.com - an online publisher - apart from the large international media contingent. Of course, this does go to the core of the message coming out of WPC8: embrace new technologies to provide integrated multi-media solutions to your clients, as a printer and a media owner. And on that note of effective partnerships - the world's leading search engine, Google, has added Bizcommunity.com to its list of the 4500 news sources it checks globally for the latest news headlines to build its world news front page, news.google.com. This of course extends Bizcomm's reach internationally and by implication, those of our contributors and advertisers as your news is published around the world via Bizcommunity.com! Enjoy! Louise Marsland, Editor, editor@bizcommunity.com