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Results for convergence

How convergence is changing the media buying and selling game

"Convergence" might sound like a buzzword, but it is a real trend that is changing South Africa's media and marketing landscape. Media owners and companies that sell marketing and media solutions need to look carefully at what this trend means for the way they sell inventory to the brands they work with.

By Elton Ollerhead, Issued by Mediamark 31 Mar 2014 11:35

Telkom seeks to improve customer services

Telkom is turning itself into "a maniac about customer services‚ and experience"‚ says chief executive Sipho Maseko.

By Thabiso Mochiko 31 Oct 2013 08:12

A quick collision planning course

Delegates at the third annual Habari Media Tuongee held at Zebula Lodge in Limpopo, were treated to a crash course in Collision Planning by PHD Johannesburg's new MD Wayne Bishop. Collision Planning is a communication planning principle which explores the moment where the real world and the virtual world intersect.

27 Aug 2013 15:37

Telkom price hike will hurt business

Frost & Sullivan's Ian Duvenhage says Telkom's proposed tariffs hike will, among other things, see an increase in fixed-line rentals and that this move represents a "the central weakness in Telkom's consumer strategy".

By Thabiso Mochiko 2 Jul 2013 06:47

I'm not sure where it will end, but I know where it starts

It seems like just yesterday that the most overused word in the media planner's vocabulary suddenly appeared: convergence. I remember thinking how cool it was, and wondering how come the penny took so long to drop. Convergence was inevitable. Technology was flying and a single gadget that truly ran your life was surely on the cards somewhere in the not too distant future. Well, it has arrived.

By Harry Herber 14 Dec 2012 05:29

Global mobile data traffic doubled in year: Ericsson

STOCKHOLM, SWEDEN: The amount of data used by mobile devices doubled over the past year, boosted by growth in video streaming services, according to a study released on Wednesday (21 November) by Swedish telecommunications group Ericsson.

22 Nov 2012 07:12

Convergence trends to watch for in SA

Convergence is one of those buzzwords we have all heard numerous times over the past 15 years, but it is now a reality in many segments of the technology market. The lines between once-disparate services, such as voice and data, have blurred, while the boundaries between traditional IT and telecommunications are disappearing.

30 May 2012 11:45

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