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A brief guide to creating powerful hashtags

If you've ever wondered what fuels social media these days, the answer is the hashtag. No longer the currency of gum-chewing, pre-teen girls, a powerful hashtag can circle the world faster than Superman can change into tights.

By Steven Slotow 17 hours ago

5 expectations of the African millennial consumer
5 expectations of the African millennial consumer

As the largest consumer group in the world today, it is impossible to ignore the impact millennials have had - and will continue to have for decades to come as they settle into their prime spending years.

1 day ago

Call for African animation talent
Call for African animation talent

Cartoon Network is looking for new animation talent in Africa and is inviting African creators to submit their short-form comedy projects in the first ever Cartoon Network creative venture run in Africa.

2 days ago

#Mandela100: 'We have no choice but to move forward' - Obama
#Mandela100: 'We have no choice but to move forward' - Obama

Former US President Barack Obama delivered the 16th Nelson Mandela Annual Lecture, in partnership with the Motsepe Foundation, in Johannesburg on Tuesday, 17 July.

2 days ago

How Africa can embrace an AI-enabled future
How Africa can embrace an AI-enabled future

It's no longer news that artificial intelligence (AI) will be a driving force behind the Fourth Industrial Revolution, with the global economic returns of this revolution expected to be in the region of about $16 trillion.

By Zoaib Hoosen 2 days ago

The ZIFF Ladima Adiaha Award for New Moon.
Developing Africa's women filmmakers

The development and recognition of women within the film industry was a reoccurring theme throughout both ZIFF and the inaugural DISCOP Zanzibar, as African women topped the winners lists, dominating many of the top categories.

3 days ago

Africa.com buys iAfrica
Africa.com buys iAfrica

The acquisition by media conglomerate Africa.com of South Africa's iAfrica.com news portal is set to increase news coverage and enhance user experience of the brand across the continent.

3 days ago

Chris Garbutt started his advertising career in SA and is now global chief creative director of TBWA group.
"The world needs creativity now, more than ever" - Chris Garbutt

With the successes of the global #CannesLions2018 celebrated and the local creative gaze now firmly focused on the Loeries in Durban in a month's time, I caught up with Chris Garbutt of TBWA Global for his views on why it's an exciting time to be a creative, how SA creativity punches above its weight and insights into what it takes for brands in the 21st century to get ahead.

By Leigh Andrews 3 days ago

Alliance Media Mozambique awarded for excellence in OOH
Alliance Media Mozambique awarded for excellence in OOH

Alliance Media Mozambique is honoured to have been awarded the PMR (Professional Management Review) Golden Arrow Award.

Issued by Alliance Media 3 days ago

Secrets of a successful digital marketing strategy
Secrets of a successful digital marketing strategy

What is your company doing to increase its revenue? Tweeting a few times, a day? Doing promotions? Improving your product? All of this is important and can contribute to increasing your company's revenue. However, if it is not complemented by a coordinated digital marketing strategy it is unlikely to generate the results you are looking for.

By Roy Morrison 3 days ago

Brands encouraged to rebrand to dotAfrica domain names
Brands encouraged to rebrand to dotAfrica domain names

The .africa (dotAfrica) gTLD offers a unique opportunity to individuals, governments, companies and others to associate their products, services and information with the continent and people of Africa. As major brands like Absa register, use and promote .africa (dotAfrica) domain names, the effect on commerce, education, health and other sectors will no doubt be profound as Africans use their new domain to unite the continent's internet community.

16 Jul 2018

Startups invited to apply for AppsAfrica Innovation Awards
Startups invited to apply for AppsAfrica Innovation Awards

Startups have been invited to apply for the fourth annual AppsAfrica Innovation Awards, which celebrate the best in mobile and tech from across Africa.

By Tom Jackson 16 Jul 2018

AfricaCom.
AfricaCom 2018 launches conference, expos

Shaping Africa's future is what the mega-AfricaCom event comprising dozens of different conference tracks and exhibitions aims to do each year. This year, AfricaCom turns 21 and is launching several new features to celebrate.

16 Jul 2018