
The Loerie Awards has introduced a PR category to this year's awards. Public Relations Industry of Southern Africa (PRISA) spokesperson Bridget von Holdt believes the move is indicative of the importance of strategic communication in the overall communication mix and that the inclusion of PR exposes other industries to the real value of strategic communication and its vital role in brand management.
20 Apr 2011 13:11The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions.
23 Feb 2011 07:22
[Walter Wafula] Ugandan marketing and media management firm, ZK Advertising, emerged the Overall Winner of the 2010 Public Relations Association of Uganda (PRAU) Excellence Awards in Kampala last Friday, 13 August. ZK also won the Media Management Award.
17 Aug 2010 08:59
[Walter Wafula] Globally, there is an increasing use of social media platforms like Facebook, and Twitter, by individuals and companies. In Uganda, like elsewhere, individuals are more aggressive in embracing the social change than businesses.
14 Mar 2012 13:41
[Walter Wafula] On the back of an
acquisition deal between Arcay Communications and Burson-Marsteller, corporations in Uganda can soon expect to receive innovative media communication services and skills starting this year.
17 Oct 2011 09:56ChatroomWhen organisations deal with staff compliments of several hundreds across different countries on various levels of hierarchy and from different cultures, educational background, language preferences and demographics, effective internal communication becomes a major challenge.
17 Nov 2008 10:54
[Walter Wafula] The best public relations brains in Uganda's PR industry will be honoured at the third annual PRAU Excellence Awards, to be held in Kampala at the Kampala Serena Hotel on 14 November 2011.
7 Oct 2011 12:31
[Walter Wafula] Nova Nee, a public relations agency in Kenya has set its eyes on the East African market amidst cut throat competition for accounts by established domestic and multinational firms in the region. Beth Maina-Mwaura, the firm's managing director spoke to Bizcommunity about the firm's plans.
21 Sep 2011 13:27
In the media relations category of the International Association of Business Communicators (IABC) African Gold Quill Awards, PR Worx won for its Anglo American's CSI publicity activities. It received the highest publicity category score in Africa, after the first tier of judging, so the entry will be submitted to the second round of international adjudication in the US.
28 Mar 2011 09:13
The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories.
15 Mar 2011 13:19
[Walter Wafula] Today, 13 August 2010, the crème de la crème of Uganda's PR industry will be honoured at an awards gala in Kampala. Businesses and personalities will be honoured during the second annual Public Relations Excellence Awards in Uganda.
13 Aug 2010 08:07
[Walter Wafula] Public relations firm Moringa Ogilvy has become the new communications agent for Nokia in Uganda, according to an official at the Kampala-based firm.
6 Apr 2009 11:18