[Lars Deutsch] Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound.
16 Apr 2012 12:08
Out of Home Media South Africa, the trade association for the out of home media industry, has welcomed Penny Black, a company specialising in large format billboards, as a new member.
14 Nov 2011 14:08
The Loerie Awards launched its 2011 campaign, Tuesday 15 March 2011, entitled "Don't hate. Create", created by Draftfcb and supported by a mobisite and specially developed augmented reality apps, linking digital technology to the printed media, along with a revamp of its award categories.
15 Mar 2011 13:19The sixth Maputo International Advertising Festival will take place from 25-27 May 2011, AMEP - the Mozambican Marketing, Advertising and Public Relations Association announced yesterday. The festival recognises advertising agencies, producers and communications companies worldwide especially from Africa and the Indian Ocean regions.
23 Feb 2011 07:22
In partnership with OMD, Tony Koenderman's
AdReview is designed to provide expert and accurate media information covering South Africa and the SADC. The review covers Angola, Botswana, DRC, Lesotho, Mauritius, Mozambique, Namibia, Seychelles, South Africa, Swaziland, Tanzania, Zambia and Zimbabwe.
19 Jul 2010 06:57Right Stuff
[Issued by Right Stuff] This spectacular event was held at the Coca-Cola Dome in Johannesburg from 17 - 19 August 2007. The annual event is a platform to showcase powerboats, yachts, outdoor adventure and watersports. The show has grown steadily in its five years of existence, with both exhibitor and visitor numbers increasing dramatically.
24 Aug 2007 15:08 Right Stuff
[Issued by Right Stuff] Right Stuff had the pleasure of participating in the prestigious Markex trade show held recently at the Sandton Convention Centre.
18 Jun 2007 11:50 Right Stuff
[Issued by Right Stuff] Right Stuff is proud to have been awarded the 2007 Durban Beach Festival branding and activation contract. The brief given to Right Stuff was to brand the area, to bring the event into focus to make it more streamlined and eye-catching, ensuring that it is less intrusive than in previous years, giving prominence to the Beach Festival throughout the entire event area.
1 Jun 2007 16:40 Right Stuff
[Issued by Right Stuff] The new era of outdoor event and point-of-sale branding is here. The Quick Kiosk provides a combined branding and sales platform using the classic recognisable Teardrop shape whilst also providing shade. Based on the original Quick Banner, the Quick Kiosk is the outdoor point-of-sale solution.
9 May 2007 17:15 Clear Channel Independent Mauritius has purchased the outdoor advertising business of Afix Ltee. This acquisition adds another 60-billboard network to the existing CCI 3 x 4 metre poster business already owned and serviced by CCI across Mauritius.
9 Aug 2005 12:19Right Stuff
[Issued by Right Stuff] Right Stuff is known for their mobile event branding innovation and are at the forefront of product design and development. The company is frequently involved in the branding of large events, and innovation plays a big role in their success.
23 Jul 2007 14:32