Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else.
Leigh Andrews 1 day ago
One of the biggest trends we're set to see this year is a plethora of marketing messages facing ever-decreasing attention from consumers. Everywhere we look, brands are vying for attention, so it takes clever planning for yours to stand out from the snowballing amount of spam.
Leigh Andrews 8 Jan 2018
JOHANNESBURG: AMEP, the event organiser of the Maputo International Advertising Festival, has announced that the annual event is now open for entry submissions. The festival recognises advertising agencies, producers and other communication companies worldwide, but specifically from Southern Africa and Indian Ocean regions.
9 Mar 2010
MAPUTO: MISA-Mozambique recently conducted a study on behalf of UNESCO on the landscape of media development in Mozambique. The findings were launched at a conference on 10 February 2010 in Maputo.
15 Feb 2010
The Liberty Group announces new team for Rest of Africa to drive strategic growth.
16 Aug 2007
The Zimbabwe Tourism Authority (ZTA) is planning to launch an international marketing campaign in “the next few weeks” to counter what chief executive officer Karikoga Kaseke described as negative publicity on Zimbabwe.
14 Aug 2007
Apparently upset over election coverage, a Malian politician has assaulted a journalist.
2 Aug 2007
Investigative reporter for the Weekly Observer in Uganda, Richard Kavuma outstripped more than 1500 other African journalists to lift CNN's/Multichoice's African Journalist of the Year in Cape Town at the weekend.
23 Jul 2007
The World Association of Newspapers (WAN) currently meeting in Cape Town has issued a number of resolutions highlighting restrictions to press freedom around the world and how this could be dealt with.
6 Jun 2007
Cape Town-based telecommunications company, Yeigo, is one of the first companies worldwide to have developed mobile Voice over Internet Protocol (VoIP), enabling it to offer cheaper and even free mobile calls.
4 Jun 2007
eLearning Africa, the Pan-African conference on ICT for development, education and training, expects more than 1200 participants to attend the second annual event which takes place from 28-30 May 2007 in Nairobi, Kenya.
18 May 2007
South African PR company HMC Seswa Corporate Communications is the PR partner for the Associacao Mocambicana De Empresas De Marketing Publicidade (AMEP), organisers of the annual Maputo International Advertising Festival, based in Mozambique, it was announced last week. The purpose of this alignment is to highlight advertising creativity in South Africa and in Africa in general.
30 Mar 2007