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Bongani Chinkanda
Marketing to the next generation at the speed of culture

Bongani Chinkanda, CEO of HDI Youth Marketeers, the agency that conducts the research for the Sunday Times Generation Next study, released last week, provided an overview at the conference, which took place on Thursday, 14 June at the Sandton Convention Centre in Johannesburg.

By Jessica Tennant 16 minutes ago

Jason Xenopoulos |
#CannesLions2018: The Art of Branded Entertainment according to VML's Xenopoulos

As part of the 2017 Cannes Lions Branded Entertainment jury, Jason Xenopoulos, VML global chief vision officer and EMEA CCO, collaborated with the jury to write a book called The Art of Branded Entertainment, which was launched just one year later at Cannes Lions 2018 on Tuesday, 19 June...

By Jessica Tennant 46 minutes ago

#Newsmaker: David Uribe, TBWA's data director for Africa, Middle East
#Newsmaker: David Uribe, TBWA's data director for Africa, Middle East

David Uribe, TBWA\Worldwide's regional data director for Africa and the Middle East, tells us that it took "lots of studying, trying, failing and repeating" to get to where he is today...

By Jessica Tennant 21 hours ago

#CannesLions2018: CNN bringing branded content to Cannes
#CannesLions2018: CNN bringing branded content to Cannes

Ann Nurock interviews James Hunt, vice president of CNN Create, who talks to her about why CNN is increasing its presence at Cannes, elaborates on what type of clients CNN produces content for and what the importance of Africa is to CNN...

By Ann Nurock 1 day ago

Behind the scenes of Bouwer Bosch comedy Thys & Trix
Behind the scenes of Bouwer Bosch comedy Thys & Trix

Daniel Dercksen talks with the creative team behind the hilarious action comedy Thys & Trix: writer-director Quentin C. Krog, screenwriter Frannie Van Der Walt, and actors/husband-and-wife team Leandie du Randt Bosch and Bouwer Bosch.

By Daniel Dercksen 1 day ago

Social media for financial services: all the good and none of the bad
Social media for financial services: all the good and none of the bad

Social media is an excellent marketing tool, but in the wrong hands, it can also be severely damaging...

By linda graham 1 day ago

Julian Boulding, president of thentworkone at the 2017 Indie Summit. Screengrab from thenetworkone channel on .
#CannesLions2018: A view on the agility and innovation of independent agencies

Ann Nurock interviews Julian Boulding, president and founder of thenetworkone at Cannes Lions 2018...

By Ann Nurock 2 days ago

Screengrab from the ad.
#OrchidsandOnions: The boozy road not taken... and lies, damned lies and surveys

Hangovers, they say, are God's way of telling you to lay off the booze. And, anyone who has had one will know the "why did I do it?" feeling of remorse...

By Brendan Seery 2 days ago

Screengrab from Marcel: The Vision video on Publicis Groupe Youtube .
'Okay Marcel, make me an ad': AI's role in the future of marketing

Publicis recently announced the launch of its bespoke artificial intelligence (AI) platform, Marcel. The platform was Publicis' major focus for the best part of the year and saw it pull out of all industry awards and events until it was complete...

By Shaune Jordaan 2 days ago

Customer experience: you're most probably doing it wrong
Customer experience: you're most probably doing it wrong

Gone are the days of customer service consisting of treating buyers with common courtesy. Customer service has been disrupted by an expectation of a total customer experience that is dictated by the customer, not company policies...

By Juanita Vorster 2 days ago

Brandon Kynoch
#YouthMonth: This 16-year-old developer is dominating the gaming industry

16-year-old self-taught game developer, Brandon Kynoch, is dominating the gaming industry with the App Store having chosen his game, Torus., as its 'Game of the Day' in 137 App Stores worldwide...

By Ilse van den Berg 3 days ago

Using the speed of sound
Using the speed of sound

Did you know: the human brain processes sound at a higher speed than any of its other senses, making it a great tool to connect audiences with content and their emotions...

By Andreas Furtner 3 days ago

Data protection in South Africa - Sleep a little easier
Data protection in South Africa - Sleep a little easier

Many facets of the digital ecosystem are complex and fragmented but, as the opaque and largely unverified world of data collection comes under scrutiny and the new General Data Protection Regulations (GDPR) come into force in Europe, ignoring a data's source is no longer an option...

By Nick Bester 3 days ago

Does your brand matter?
Does your brand matter?

More and more brands are finding it difficult to trade in this ever-changing and difficult market we find ourselves in. The biggest challenge is remaining relevant to a core target market...

By Jedd Cokayne 3 days ago

on Instagram
#YouthMonth: Yenani Madikwa is Cannes FCBSocialEye for 2018

Jessica Tennant interviews Yenani Madikwa, copywriter at FCB Africa, on winning this year's global Cannes FCBSocialEYE and how we can keep an eye on her this week...

By Jessica Tennant 18 Jun 2018

Jonathan Liebmann, founder and CEO of Propertuity. Image supplied.
Urban renewal: The physical manifestation of innovative thinking

A powerful lesson in how to turn vision into reality...

By Gil Sperling 15 Jun 2018

A South African's guide to moving to and making it in Malta: The propaganda of optimism
A South African's guide to moving to and making it in Malta: The propaganda of optimism

If South Africa is reality, then Malta is wonderland. Or vice versa, as I've discovered on a visit back to the old country...

By Marcus ‘The Maltese Falcon’ Brewster 15 Jun 2018

Feature image: Drew de F Fawkes via Flickr (CC 2.0 BY), on
Robbie Williams (and his World Cup middle finger) spikes Google Search traffic

If you were expecting Will Smith to open the 2018 World Cup in Russia this evening, don't worry, we were, too...

By Andy Walker 15 Jun 2018

Black Friday: Sow now, reap later
Black Friday: Sow now, reap later

There's no doubt that Black Friday (and the subsequent Cyber Monday) has firmly embedded itself as part of the local sales cycle. With the annual shopping frenzy only due in November, it does not mean that marketers should not be preparing already...

By Grant Fleming 15 Jun 2018

Twitter Delinquent Disorder (TDD)
Twitter Delinquent Disorder (TDD)

A new epidemic is fast spreading across the globe. It is known as Twitter Delinquent Disorder (TDD) - and it kills reputations in less than 280 characters...

By Howard Feldman 15 Jun 2018

The biggest social media event of all time is on this June
The biggest social media event of all time is on this June

The kick-off of the first match in the world's most anticipated football tournament this June will also signal the start of what will likely be the biggest mobile and social media event the world has ever seen. It's an unprecedented opportunity for marketers to engage with people about a subject they are truly passionate about...

By Elizma Nolte 15 Jun 2018

B2B marketing misconceptions, exclusive interview w/ Tom Stein
B2B marketing misconceptions, exclusive interview w/ Tom Stein

Jessica Tennant interviews Tom Stein, chairman and CCO of Stein IAS to find out what delegates can expect from his talk at B2B Marketing Africa in Johannesburg on Tuesday, 19 June and his view of the B2B marketing landscape from a global perspective...

By Jessica Tennant 15 Jun 2018

Have you digitally transformed your customer communications yet?
Have you digitally transformed your customer communications yet?

The customer communication management space, once dominated by document output software companies, has seriously embraced digital transformation...

By Mike Wright 14 Jun 2018

Advertising becomes content
Advertising becomes content

Is there a difference between advertising and content? If so, what is it?...

By Derryn Jackson 14 Jun 2018

Overcoming perceptual vigilance and harnessing disruption to capture attention
Overcoming perceptual vigilance and harnessing disruption to capture attention

Attention spans are short, and they're getting shorter. Consumers today are bombarded with editorial, commercial and social messages through more devices and sources than ever...

By Kai Henniges 14 Jun 2018

Chasing the dream of the single view of the customer
Chasing the dream of the single view of the customer

In business, your company needs to get as deep into the minds and interaction habits of your customers as possible. Too often, however, the single view of the customer is viewed as unattainable, a marketing smokescreen that can obscure business strategy and confuse communication efforts...

By Wynand Smit 14 Jun 2018

#Loeries2018: Suhana Gordhan's advertising journey (Part 2)
#Loeries2018: Suhana Gordhan's advertising journey (Part 2)

Loeries chair aunty and creative director at FCB Africa, Suhana Gordhan shares what creativity means to her and lessons in leadership she's learnt along her journey in advertising from the boys' locker room to the beaches of Nicaragua...

By Jessica Tennant 14 Jun 2018

Screengrab from the Jordan Peterson 'difficulties of creative people' interview.
Do you speak creativity?

"Doing stand-up in Poland." This is a phrase that we used to say at an agency I use to work at many years ago. It referred to a bad meeting with a client that involved a creative presentation...

By Damon Stapleton 13 Jun 2018

#Loeries2018: Suhana Gordhan's advertising journey (Part 1)
#Loeries2018: Suhana Gordhan's advertising journey (Part 1)

Loeries chair aunty and creative director at FCB Africa, Suhana Gordhan shares what creativity means to her and lessons in leadership she's learnt along her journey in advertising from the boys' locker room to the beaches of Nicaragua...

By Jessica Tennant 13 Jun 2018

This is what customer management tools should do for your business
This is what customer management tools should do for your business

Do you remember your first car? That great feeling of freedom that came with the ability to drive yourself wherever you wanted or needed to go...

By Edward Carbutt 13 Jun 2018

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