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Surprised that this is even a topic for discussion? Don't be. Many are still debating the relevance of social media as an integral part of business in SA.
By Catherine Milward-Bridges 24 Apr 2014 09:25
The current reality of the ad industry is that of Charles Darwin's quote - 'It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.'
By Dylan Laubscher 24 Apr 2014 09:03
'A Shot at the Big Time,' a short film produced and written by Durban filmmaker and AFDA Durban scriptwriting lecturer, Janet van Eeden has been selected for the Cannes Court Métrage, the short film corner of the official Cannes Festival 2014.
24 Apr 2014 08:23
South African publishers and brands that want to experience the best returns from their investments in digital advertising and marketing, must be responsible and ethical in the ways that they use the wealth of consumer data they harvest.
By Marcus Stephens 24 Apr 2014 07:38
A meme is a statement or action that someone believes in, or mutates if they disagree - all the while socially sharing their message with other people.
By Donovan White 24 Apr 2014 06:41
The paid, earned and owned (PEO) media model has proven to be a fairly adaptable one. It allows marketers to identify the nature of the different communications tools at their disposal.
By Kat Scholtz 24 Apr 2014 06:29
Don't let the number of IT graduates fool you; there is still a lack of technical skills in the industry. Here's what we need to do about it.
By Keith Newnham 23 Apr 2014 13:29
The newly appointed AMASA board, committee and chair of the Johannesburg Chapter have announced that they are ready for applications for the ten places available on the AMASA Learnership Programme for careers in the media and advertising world.
23 Apr 2014 10:56
Generations star, Slindile Nodangala aka Ruby Dikobe in the most watched SA soapie in South Africa, has added her voice to Trinco Tea's 'Walk a Mile in My Shoes' campaign.
23 Apr 2014 10:30
Tune in to the Biz Takeouts Marketing & Media radio show on Thursday, 24 April from 9am-10am as we chat to Pete Case from GLOO and Duncan Wares from Hg80. [twitterfall]
23 Apr 2014 10:28
Facebook's persistent appetite for acquisitions was clearly not sated by the $19 billion acquisition of WhatsApp in February, with the company spending a further $2 billion on virtual reality company Oculus late in March 2014.
23 Apr 2014 10:13
Since its acquisition of iWayAfrica and Africa Online, pan African telecoms operator, Gondwana International Networks has focused on the development of its terrestrial and satellite network products and solutions.
23 Apr 2014 09:37
The honorary global ambassador of the 2015 Mandela International Film Festival is Dr Maya Angelou - playwright, producer, director, best-selling author, civil rights activist, educator and historian.
23 Apr 2014 09:36
The third Digital Ignition Symposium, hosted by Acceleration, will be held at Le Franschhoek Hotel in Franschhoek on 3-4 June 2014 to help marketers maximise their ROI from their growing spend on technology.
23 Apr 2014 09:22
The Bookmarks Awards are to be relaunched as the IAB Summit & Bookmarks Awards and will be held in February 2015. Its winners will be entered into the annual international IAB Mixx awards in New York in September 2015.
23 Apr 2014 08:41
The Act says the SABC's news and public affairs programmes must 'meet the highest standards of journalism'. In reality, however... (Videos)
By Ed Herbst 23 Apr 2014 08:10
Here are a couple of examples of strategy by design, or a strategy that emerges - both devoid of copious amounts of market "intelligence"
By Sid Peimer 23 Apr 2014 06:45
In a bid to enhance the quality and quantity of submissions to the PR category of the Loeries, the Public Relations Institute of Southern Africa (PRISA) will host a 2-hour information session in Cape Town at Vega School of Brand Leadership today, Wednesday 23 April 2014 at 6pm.
22 Apr 2014 15:01
A World Design Capital 2014 project, Clari Design, needs public support through Thundafund.com to raise R12,000 in order for the World Design Capital 2014 to match the funding with R10,000.
22 Apr 2014 14:53
Samsung has partnered with local mobile social network Mxit to take to market its 'always-on' content strategy and drive awareness around its Wifi, BBM, Idols and retail initiatives.
22 Apr 2014 14:39
Earlier this month, Windhoek was one of the premier sponsors at the 20th annual Klein Karoo National Arts Festival (KKNK).
22 Apr 2014 14:32
Social community management and paid media campaign management are often treated as two separate entities.
By Matthew Arnold 22 Apr 2014 14:07
Last week on the Biz Takeouts Marketing and Media Radio show we chatted to DK Badenhorst of Y&R Cape Town and directors of MaxAxion, Daniel Courtenay and Nicolle Harding. [twitterfall]
22 Apr 2014 10:09
To assist whisky drinkers in identifying their taste profile and their perfect Johnnie Walker flavour match, the brand has launched an online whisky profiler guide, which will be demonstrated live in May 2014 at the King of Flavour Experience.
22 Apr 2014 09:31
Samsung Electronics South Africa's first design talent search programme, Inspire Design closes for entries on 30 April 2014.
22 Apr 2014 09:05
This week we cover good questions to ask during an interview, how to avoid falling into the trap of job spec misrepresentation, and how to follow up after an interview.
By Juliette Attwell 22 Apr 2014 08:44
The international group, The Straits, boasting key members of Dire Straits, the band who gave the world Money for Nothing, Sultans of Swing, Brothers in Arms and other worldwide hits, will play one concert at the SuperSport Park in Centurion on 28 June 2014 to support the first Rock4Rhinos event.
22 Apr 2014 08:20
One would expect a public broadcaster to bend over backwards to show its neutrality at a time such as this. Well, not the SABC...
By Anton Harber 22 Apr 2014 08:10
Beeld's News Editor, Virginia Keppler, will talk to PR-Net about what constitutes print-ready copy from her perspective, taking place on 8 May.
21 Apr 2014 12:23
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