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BizTrends 2015

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New press offices

The following companies have opened press offices on Bizcommunity.com!
KRAZYBOYZ

KRAZYBOYZ digital is a solutions company which offers a host of services and products to suit any digital marketing need. Our clients draw from our in-house experience or from managed services obtained from one of our industry specialists.

Ayanda Mbanga

At AMComms we consult with you to craft your company's Employer Branding, recruitment and digital strategy. Because communicating in the right way to your target audience, that you are an employer of choice is key.

New recruiters

Weylandts has opened a recruiter listing on Bizcommunity.com!
Weylandts

Today, Weylandts is firmly established as the leading furniture and décor retailer in southern Africa, offering clients contemporary quality designs sourced from around the world and showcased in a beautiful environment where space and natural light enhance the inspirational merchandising.

Biz Takeout's

Episode 119: Careers24 Sandcastle campaign and Mike Sharman

Date: 22 Jan 2015
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Episode 118: Money 4 Jam with Warren Ventre and BizTrends 2015

Date: 16 Jan 2015
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Episode 116: The future of Public Relations with Kevin Welman, MD of FleishmanHillard.

Date: 12 Dec 2014
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Cell C to challenge Vodacom on Neotel
Cell C to challenge Vodacom on Neotel

Cell C will "vigorously challenge" Vodacom's (VOD) R7bn acquisition of Neotel and says it will pursue every legal avenue to kill the deal, which could pose a serious threat to its business if approved by regulators...

By Thabiso Mochiko 26 Jan 2015 11:28

First retail risk and loss prevention show in Cape Town
First retail risk and loss prevention show in Cape Town

Retail Knowledge will organise its first conference and exhibition in South Africa at the Radisson Blu Hotel Waterfront, Cape Town on 12 March 2015...

26 Jan 2015 11:19

What we've learned from institutions of higher learning
What we've learned from institutions of higher learning

According to figures released by the Department of Basic Education, 403,874 students passed their NSC this year. Amid the excitement of negotiating this hurdle, for many it brings the question: "Where to now?" into sharp focus. For higher education institution brands, this is peak season, with brands playing an important role in informing decisions...

By Christopher Human 26 Jan 2015 10:45

New online newsletter for women of Africa
New online newsletter for women of Africa

Essays Of Africa has launched a daily online newsletter with its stories, latest lifestyle news and fashion or beauty trends...

26 Jan 2015 09:29

Gustav Goosen
[Trends 2015] The big online advertising trends

As always, it was a highly competitive space but this year that seemed the case more than ever - especially when it came to online advertising, fuelled by the continued growth of digital...

By Gustav Goosen 26 Jan 2015 09:05

M-Pesa takes East Africa by storm
M-Pesa takes East Africa by storm

M-Pesa, the mobile-phone wallet has provided new financial options to places where banks and credit cards are scarce and cash has long been king...

26 Jan 2015 08:34

Sampa Diseko
[Trends 2015] The 'sound' of Africa

Africa is entrenched in oral storytelling, movement and vocal expression. Marketers need to engage with the source of that sound...

By Sampa Diseko 26 Jan 2015 08:10

[Trends 2015] Newsflash: TV will not die
[Trends 2015] Newsflash: TV will not die

Every year, someone predicts the death of TV ads. They claim the evidence is everywhere, from rising digital media consumption to the increased popularity of the PVR. The only thing is that no one seems to have told TV...

By Stu Stobbs 26 Jan 2015 08:00

James Hurford
Persuasive power - ethos, pathos and logos

2300 years ago, the Greek philosopher Aristotle wrote down the secret to being a persuasive speaker. This secret forms the basis of nearly every public speaking book written since...

By James Hurford 26 Jan 2015 05:46

Cinemark to guarantee set number of eyeballs for advertisers
Cinemark to guarantee set number of eyeballs for advertisers

Cinema offers an exciting future with opportunities in the sector for advertisers. Cinemark will soon launch a product into the market that guarantees a set number of eyeballs for an advertiser...

24 Jan 2015 09:09

Yegs Ramiah
[Trends 2015] Changing consumer behaviour

Brands need to help consumers make better choices by focussing on the real issues consumers face, ahead of the bottom line and marketing plans...

By Yegs Ramiah 24 Jan 2015 09:00

Paula Raubenheimer
[Trends 2015] Brand safe programmatic environment grows in SA

With the global trend, as always, dictating South Africa's way forward, the market is poised to see a growth of spend in this area at a steeper curve in 2015...

By Paula Raubenheimer 24 Jan 2015 08:30

[Trends 2015] Keep an eye on Generation Z
[Trends 2015] Keep an eye on Generation Z

What marketers also need to keep on their radar is the approaching 'Generation Z', who it seems have 'wised up' about the future somewhat after going through the global recession with their families...

24 Jan 2015 08:00

Marketers get more from IAS-IMM partnership
Marketers get more from IAS-IMM partnership

IAS MD Johanna McDowell tells us more about the strategic partnership between the Independent Agency Search and Selection Company (IAS) and the IMM Graduate School of Marketing (IMM)...

By Leigh Andrews 23 Jan 2015 14:00

Waking the dead: Increased sales from "beyond the grave"
Waking the dead: Increased sales from "beyond the grave"

This article is about turning marketing into sales. It's about mining the database you already have, about what your business can (and should) be doing to better nurture marketing leads into prospects...

By Brandon Faber 23 Jan 2015 13:59

Context is king in the next wave of digital marketing
Context is king in the next wave of digital marketing

I recently attended a discussion with some colleagues and key clients, WPP STREAM Africa, around how to target digital marketing messages at an elite group of wealthy consumers...

By Richard Mullins 23 Jan 2015 11:03

Email scam nets $214m in 14 months: FBI
Email scam nets $214m in 14 months: FBI

WASHINGTON, US: An email scam, which targets businesses with bogus invoices, has netted more than $214m from victims in 45 countries in just over one year...

23 Jan 2015 10:33

Sunday Times carries special edition of SA Home Owner magazine
Sunday Times carries special edition of SA Home Owner magazine

SA Home Owner magazine and the Sunday Times have collaborated to produce a special edition publication, to be distributed on 26 January...

23 Jan 2015 10:19

National key points - the list they didn't want you to see
National key points - the list they didn't want you to see

NEWSWATCH: A bid by the SA History Archive (Saha) and Right2Know Campaign has paid off. Here's The List, reports Mail & Guardian...

23 Jan 2015 09:00

[Trends 2015] We need more magical thinking
[Trends 2015] We need more magical thinking

Will this be the year of true integration, with digital woven seamlessly into campaigns and integrated into the fabric of all agencies?...

By Xolisa Dyeshana 23 Jan 2015 08:30

Andrew Kramer
[Trends 2015] Mobile advertising is 2015's 'media giant'

Mobile advertising has been steadily forging a stronghold in the media industry throughout 2014. Looking ahead to 2015, I forsee the continued trend of positive gains and ROI in the mobile social network ad space...

By Andrew Kramer 23 Jan 2015 08:10

Adrian Hewlett
[Trends 2015] The acquisition spree

Mergers and acquisitions of agencies across the digital, media and FMCG industry in South Africa continued unabated in 2014 and has revealed a much changed industry landscape for 2015...

By Adrian Hewlett 23 Jan 2015 08:00

Ian Henderson
Localising like a pro

You're thinking of setting up shop in a foreign country. At this point, the question needs to be asked - have you thought about adapting your products and marketing for local consumption (aka localisation)?...

By Ian Henderson 22 Jan 2015 15:25

Pictures tell 10 words
Pictures tell 10 words

Bright Creative Space, in Salt River, Cape Town, will host the one-day exhibition '10 Words 20 Artists Project' on 28 January 2015...

22 Jan 2015 14:55

[Trends 2015] Internal communication in 2015
[Trends 2015] Internal communication in 2015

The fundamentals of what internal communicators do will always be the same - shaping and curating conversations...

By Ilona Fookes: icandi CQ 22 Jan 2015 14:30

Have we left the media freedom debate too late?
Have we left the media freedom debate too late?

If you thought the murder of French media workers had little impact on the South African media landscape, Right2Know suggests you think again - prepare to take action with your pens and laptops...

By Leigh Andrews 22 Jan 2015 14:00

[Biz Takeouts Podcast] 119: Careers24 Sandcastle campaign and Mike Sharman
[Biz Takeouts Podcast] 119: Careers24 Sandcastle campaign and Mike Sharman

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Nadia Boucher Coombe and Mike Sharman...

22 Jan 2015 13:18

What the consumer credit stats really say about consumer spending
What the consumer credit stats really say about consumer spending

Rather than let the true findings of TransUnion's Consumer Credit index (CCi) fly over your head, we delved into the details...

By Leigh Andrews 22 Jan 2015 12:59

Guild international design fair to boost design exports in Africa, South Africa
Guild international design fair to boost design exports in Africa, South Africa

A leading supporter of design-driven economic growth, Southern Guild is putting the spotlight on the continent with Guild, Africa's only international design fair, in Cape Town from 25 February to 1 March...

22 Jan 2015 10:10

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