
LONDON, UK: The global advertising industry climbed out of recession last year and posted a 10.6% year-on-year increase to US$503 billion* based on published rate cards from the
Global AdView Pulse, a new report released by The Nielsen Company.
11 Apr 2011 10:35
[Chantelle Benjamin] The biggest spenders on advertising in SA leading up to and including the World Cup were companies that did not have links with FIFA, according to research by Nielsen.
3 Dec 2010 06:25
BARCELONA, SPAIN/JOHANNESBURG, SA: Soccer City, designed by Boogertman+Partners, has won the 'World's Best Sport Building' award at the World Architecture Festival Awards (WAF Awards) 2010, which were held earlier this month in Barcelona, Spain. This not SA's first win in these awards, however...
18 Nov 2010 08:42
SAN DIEGO, US: The FIFA
e-Activity Report has won gold at the 2010 Spotlight Awards Global Communications Competition from the League of American Communications Professionals. Judged in the category
Online: Annual/Sustainability Report, the jury awarded the digital report 96 out of a possible 100 points, and full marks for 'overall narrative' and 'overall visual design'.
10 Nov 2010 08:24
MADRID, SPAIN: Colombian singer-songwriter Shakira been awarded the MTV 'Free Your Mind' award at the MTV European Music Awards in Madrid for her involvement with the Official Campaign of the 2010 FIFA World Cup '20 Centres for 2010', 1 GOAL and Education for All.
9 Nov 2010 08:31
AUSTIN, US: Continuing to innovate in the 3D television space, ESPN Research + Analytics unveiled today one of the most in-depth studies on 3D TV to date. Compiling results from more than 1000 testing sessions and 2700 lab hours, ESPN has concluded that fans are comfortable with the medium and even enjoy it more than programming in HD.
8 Nov 2010 08:33
The results of a 2010 Visitor Tracking Survey, released at the 2010 South African Wine Tourism Workshop, Franschhoek, recently, have found that football tourists were impressed by Cape Town and the Western Cape Province and that 90% would visit Cape Town again.
2 Nov 2010 11:57
June 2010 foreign arrival numbers from Statistics South Africa, released yesterday, 27 September 2010, indicate that predictions by Grant Thornton of 274 100 total overseas tourist arrivals for the FIFA World Cup event are on track.
28 Sep 2010 09:05
TOKYO, JAPAN: Adidas wanted to find an attention-grabbing way to support the Japan National Football Team on their way to the 2010 FIFA World Cup South Africa. It had to unite the country and be an inspiration to the team. A giant comic strip that the National Football team could view from the plane as they departed to South Africa was the last thing anyone had in mind.
27 Sep 2010 11:18
In December 2008, FIFA commissioned a six-wave study of South African residents with the aim of tracking public opinion towards the tournament from the initial build-up through to the final whistle and then beyond.
27 Sep 2010 10:00
AMSTERDAM, THE NETHERLANDS: FIFA's efforts to constantly improve fans' viewing experience of football have been recognised by the International Broadcasting Convention (IBC), the leading international forum for the electronic media industry.
16 Sep 2010 09:17
The experience of the Soccer World Cup has left retailers in central Cape Town overwhelmingly supportive of future large-scale events, in spite of being almost equally divided on whether the soccer World Cup meant an increase in revenue, or if the event made no difference to their bottom line.
14 Sep 2010 10:07
Foreign Visa card spending reached US$426.2 million (R3.1 billion) during the lead-up to, during and after the 2010 FIFA World Cup in South Africa.
1 Sep 2010 07:20