SouthernX will be fully integrated into The SpaceStation as of 1 November to form a wholly publisher-owned private media marketplace within Media24...
Louise Marsland has a message for public relations practitioners who need to take more responsibility to make it in this digital-led world...
The Loeries rankings are in, so I chatted to some of this year's top ranked creatives post-celebrations, including some of Ogilvy SA's dream team...
As consumers' patterns of consumption dictate, with content aggregated and apps serving up information to people that is useful and relevant to them, media brands will matter less and less...
While technological advancements and shifting consumer buying behaviour mean e-commerce is set for more uptake, traditional retailers need not worry about a loss of overall sales as a result. Here's how they can avoid extinction by keeping ahead of retail trends...
You may love or hate social media. It has its pros and cons and many will debate that people don't talk anymore. For me it is quite the opposite. I find that people connect and "talk" easier than ever...
Augmented and mixed realities are significantly boosting marketing departments' efficacy. But AR is now boldly venturing into the rest of the workplace...
FCB Joburg has taken a strategic decision to further bolster its creative product by bringing the highly respected and awarded Ahmed Tilly into the agency to partner Executive Creative Director, Jonathan Deeb, in a joint chief creative officer leadership team...
2 days ago
Now in its third decade, the 2012 South African Breweries (SAB) Sports Media Awards once again highlighted the dedicated professionalism of the South African sports media and the performers and fans that make up its world. The SAB Sports Media Sports Personality of the Year was Oscar Pistorius.
12 Nov 2012
The Ipsos Quality Awards 2012 have revealed outstanding results with the lowest scores in the history of the survey. The Ipsos Quality Awards were previously known as the Synovate Quality Awards and have been awarded to the industry for the past eight years.
Ipsos 12 Nov 2012
At the 2012 Pearl Awards, held in New York recently, New Media won two awards from among the 600 international entries of top custom content publications.
12 Nov 2012
Traditional advertising messages are no longer effective. To capture the attention of a consumer that is expert at tuning out "buy now" media messages, you need to offer them something they want. This is where content marketing, the latest buzzword in the digital marketing sphere, comes in.
Athar Naser 11 Nov 2012
The latest member of Out of Home Media South Africa (OHMSA) is Sizwe Consulting Management, owned by Metro FM DJ, Paul Mtirara, who has diversified into the billboard business, hoping to forge partnerships with others in the industry.
11 Nov 2012
As part of Caltex's new socially powered campaign, Sasha Martinengo will be embarking on a road trip in a vintage car powered by tweets.
10 Nov 2012
Anecdotal evidence suggests customer service has been 'broken' by the big business players. The good news is that small businesses are showing them how to fix it. Here is my sweet and sour view on the state of customer service at the end of 2012...
Aki Kalliatakis 10 Nov 2012
The North Gauteng High Court ordered three companies linked to expelled African National Congress Youth League president Julius Malema to allow City Press assistant editor Adriaan Basson and Media 24 to inspect or make copies of the securities registers of the firms within five days of the order.
9 Nov 2012
Kagiso Media Limited on Monday announced the cancellation by mutual consent of negotiations with VenFin Media Investments Proprietary Limited‚ a wholly owned subsidiary of Remgro Limited‚ for the acquisition of various marketing assets.
9 Nov 2012
The RecruitGroup has won Recruiter of the Year 2012 in the Annual CareerJunction Awards held at Maximillien in Sandton Square. The awards are voted for by candidates and clients throughout the year and are one of the most prestigious awards evenings in the recruiters calendar.
Recruitgroup 9 Nov 2012
Ireland/Davenport, knowing the difference Habitat for Humanity makes in the lives of many people by addressing the issues of poverty and housing, wanted to develop a creative campaign worthy of their contribution to society. The result was an annual report which came together through the union of digital, print and video mediums.
Ireland/Davenport 9 Nov 2012
XZIBIT recently provided an exhibition stand for Plasmalux (agents for Ceravision) at the Green Council Convention and Exhibition held at the Cape Town International Convention Centre.
XZIBIT Experiential Marketing 9 Nov 2012
One often gets the sense that some print-media companies' response to the dramatic changes in the industry amounts to little more than putting out fires - rather than crafting a strategy for the future. RamsayMedia started implementing its strategy to become multi-platform and diversify income to reduce reliance on advertising revenue a few years back. I caught up with RamsayMedia MD Stuart Lowe, to find out how it's going.
Gill Moodie: @grubstreetSA 9 Nov 2012
At this month's Heavy Chef digital marketing event, Mike Sharman and Mike Stopforth will be unpacking two buzzwords we hear all too often online - Viral and Social.
World Wide Creative 9 Nov 2012
Launched on 1 November and running for just 30 days, Men.24.com is a platform that celebrates everything about being a man. As a quintessential online go-to guide for men, the site drew over 21 000 unique visitors on its first day.
24.com 9 Nov 2012
Direct marketing retailer HomeChoice, which delisted from the JSE in 2003, has shelved its planned relisting.
9 Nov 2012
Finding your way in the murky waters of career choices can be an intimidating, not to mention confusing task. And while some individuals may have a clear vision of what they want to be and achieve in life, for the majority, they have only the vaguest idea of what direction they want to head in.
Boston College 9 Nov 2012
Manufacturing production in South Africa fell by 1.1% year-on-year (y/y) in September after a downwardly revised 2.8% (3.0%) year-on-year rise in August‚ data released by Statistics SA on Thursday showed.
9 Nov 2012
Mining and manufacturing production both fell during September, reflecting the effects of widespread labour unrest and weaker global demand for domestic exports.
9 Nov 2012
The Breaking the Mould auction, organised by Octagon, raised almost R250,000, as a tribute to South African women who have overcome challenges and inspired other. Clifton Shores creator, Quinton van der Burgh was the lucky bidder to secure one of only three unique Jenna Clifford butterfly pendants at the gala dinner held in honour of Serena and Venus Williams recently.
9 Nov 2012
A new free app allows iOS and Android users one-click access to BizRadio's live streams and archived podcasts. Developed by local software solutions house and BizRadio sponsor DVT, the app extends the station's reach from its web portal.
9 Nov 2012
Printer technology has by no means remained static over the years, even though the concept of the paperless office may never have materialised, and printers still form a vital part of day-to-day business. Computers, processors and the latest gadgets often get all of the publicity, but behind the scenes the humble printer has continued to evolve.
Heinrich Pretorius 9 Nov 2012
Content marketing is the latest buzzword in the digital marketing sphere. It's a solution to connecting with today's savvy consumer who has become very good at tuning out media noise they're not interested in. Traditional advertising is no longer effective and rather than telling the consumer to "buy now", brands should be telling the consumer what they want to know.
Athar Naser 9 Nov 2012
Known for it's "dryness", Savanna was reportedly quite fascinated when antiperspirant brand Mitchum, claimed that it was "seriously dry too" in a recent radio ad. Savanna responded to Mitchum with its own radio ad.
8 Nov 2012
MyBroadband, MyGaming and BusinessTech smashed their previous website traffic records last month. During October MyBroadband served 7.8 million pages to its 1.2 million unique monthly visitors, and when it comes to traffic from SA only, MyBroadband served 5.8 million pages to 622 000 unique South African visitors.
MyBroadband 8 Nov 2012