Automotive News South Africa

Continental Tyre South Africa relaunches website

Continental Tyre South Africa is pleased to announce the launch of their revamped website, www.continental.co.za.

The site has been redesigned to reflect a fresh new look in keeping with its global brand identity as well as containing the latest information on products, services, a dealer locator and tyre recommendations suited to most vehicles.

Site content and features include:

  • Dealer locator linked with Google maps
  • Tyre finder
  • Improved search functionality
  • Product highlights
  • Tyre tips including safety and replacement advice
  • Independent tyre test results
  • Latest news and videos
  • Quick links to all tyre divisions including car, motorcycle, bicycle, truck & bus as well as specialty tyres.
  • Downloads
  • Social media links to Facebook, YouTube and more

    The website provides a user friendly interactive experience through its improved navigation and functionality. Built-in short-cuts such as clicking on the logo to return to the home page reduces scrolling whilst the static footer allows for ease of access to popular links.

    The site also includes specific product information to help customers make informed decisions to suit their unique needs. Product changes and technical data are updated automatically in real time ensuring access to the latest information.

    To further aid convenience, the websites tyre find feature allows for any customer to find the tyre which would best fit their car by simply answering three questions related to their car. For tyre fanatics who enjoy being in the know- the website has product highlights which give a brief summary on the bestselling features which each tyre has as well as a full product catalogue for the latest tyre models.

    "We are incredibly proud of the new website and we wish to encourage all users whether a dealerships or customer, to take the time to look around and explore the site," enthused Keshan Naidoo, e-Business Manager for CTSA.

    Created with the end-user in mind, the website has been designed using the latest technology so that the site is compatible with all browsers and smart mobile devices.
    "As a company we strive to continually improve our services and customer focus in all aspects and as such we wish to encourage users to give us feedback on the site via our contact page or by simply posting a comment on our facebook page," concludes Naidoo.

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