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Marcel's scoops 2015 SA Dairy Product of the Year
"It is the first time since the inception of the Qualité Awards in 2001 that a frozen yoghurt achieved this accolade", says Johan Ehlers, CEO of Agri-Expo and organisers of the SA Dairy Championships. "What makes this award so special is that it was achieved in a year with a record number of 879 entries from 80 producers", said Ehlers.
For 25 years Marcel's has been a favourite amongst South Africans. With an extensive range of products, Marcel's has swirled its way into the hearts of thousands of customers with their award-winning products across South Africa, as well as in Botswana and Saudi Arabia. The first shop opened in Stellenbosch.
The frozen yoghurt is infused with probiotics, enabling their customers to enjoy their favourite treat with a healthy benefit. Additionally, the fat content has been reduced from 5% to 2.4% in selected products, creating a delectable, low fat product made with natural fruit syrups and flavourings that is as good for you as it tastes.
Sixty-one judges, consisting of sensory evaluators, manufacturers, chefs and food writers had a challenging task to judge 879 products in the Cape Town International Convention Centre on 11 March. Ninety five of these products were awarded South African Champions and twelve received the Qualité award.
Twelve products received the award this year, namely:
Baby Gouda from Ladismith Cheese
Karoo Crumble from Langbaken Karoo Cheese
Renosterbos Estate from Foxenburg Estate
Food Lover's Market Low Fat Butter Toffee Flavoured Milk from Fairfield Dairy
Woolworths Tropical Fruit Frozen Yoghurt from Marcel's Frozen Yoghurt
Huguenot matured for 12 months from Dalewood Fromage
Lanquedoc from Dalewood Fromage
Woolworths Cream Cheese Roulade from Fairview Cheese Company
Woolworths Chevin with Garlic & Herbs from Fairview Cheese Company
Salmon Flavoured Low Fat Cream Cheese from Parmalat SA
Simonsberg Low Fat Smoked Salmon Cream Cheese from Parmalat SA
Woolworths Matured White Cheddar 18 months old from Parmalat SA
"We are very proud to once again sponsor the Qualité Awards, celebrating excellence in the dairy sector. It was very gratifying to learn that last year, more than a third of the Qualité Award winners chose to use ingredients from the DuPont Danisco range in their entries, and this year the level of innovation is higher than ever," says Kieran Quinn, sub-Saharan Africa Sales Director, DuPont Nutrition & Health.