With or Without Sugar - Brand trends for 2017

In the first episode of With or Without Sugar for 2017, four leading professionals in brand strategy, design and communication collect at a trendy gin bar in Johannesburg to talk about the upcoming trends that all brand professionals should be considering for the coming year - and beyond...

Issued by Brand Alive 19 Jan 2017

Brand South Africa: persuading talent to come home in a crisis

In the latest episode of With or Without Sugar, Giles Shepherd of The Brand Alive Group hears from Angel Jones of Homecoming Revolution about what South Africans should be doing to help Brand South Africa to regain its lost equity...

Issued by Brand Alive 6 Dec 2016

Social Media Sentiment Analysis - how to know what's really going on

Giles Shepherd and Gabby Cowling of The Brand Alive Group chatted to Freddie Herbst, BrandsEye's Commercial Director, about their Social Media Sentiment Analysis model in the latest episode of With or Without Sugar...

Issued by Brand Alive 23 Nov 2016

Gender diversity in brand leadership

A few months ago, Kevin Roberts, the Chair of Saatchi & Saatchi, was suspended and then resigned after his outrageous remarks about women in business. In our supposedly enlightened age, is this really a debate that needs to go on?...

Issued by Brand Alive 3 Nov 2016

Brand Alive Group launches With or Without Sugar

The Brand Alive Group have launched a new vlog series called 'With or Without Sugar' - chatting to industry leaders around the world about interesting and important subjects that affect business and brands...

Issued by Brand Alive 12 Sep 2016